Demo

Brand Manager - BuzzBallz International – Drive Global Growth

Sazerac Company
Louisville, KY Full Time
POSTED ON 2/27/2025
AVAILABLE BEFORE 4/24/2025
Job Description/Responsibilities:

Are you passionate about building brands on a global scale? Join us as the Brand Manager, BuzzBallz, where you’ll take the lead in driving the success of Sazerac’s international brand strategy. In this role, you'll be responsible for executing our global strategic plan, annual marketing initiatives, and activations to meet volume and financial goals in key international markets.

You’ll work closely with our Global Sales and Marketing teams, agencies, and trade partners to bring bold ideas to life, ensuring Sazerac continues to grow as a profitable and highly recognized portfolio worldwide. If you're a strategic thinker with a passion for brand growth and international market expansion, we want to hear from you!


What You'll Do

Develop & Execute Global Strategy
  • Leverage channel, trade, and consumer insights to shape global marketing plans.
  • Contribute to forecasting, budgeting, and brand strategy to hit volume and financial targets.
Grow the Sazerac Global Portfolio
  • Support Marketing & Sales in creating and executing brand-building strategies.
  • Align efforts with channel strategies and SKU prioritization across key markets.
Prioritize Key Markets & Growth Opportunities
  • Focus time and resources on high-impact regions to achieve long-term brand success.
  • Ensure alignment on profit, volume, and KPI targets with Global Sales & Marketing.
Lead Strategic Brand Planning & Execution
  • Take charge of planning & strategic meetings to ensure smooth execution.
  • Maintain brand consistency across all global markets.
Drive Innovation & New Business Development (NBD)
  • Identify and launch high-value global opportunities for brand expansion.
  • Follow structured processes to execute innovation projects successfully.
Collaborate with Global Teams & Agencies
  • Manage advertising, promotions, and media partners to maximize brand impact.
  • Ensure consistent global branding to boost consumer awareness worldwide
Invest in Continuous Learning & Development
  • Use the PDS system to track personal growth and enhance your marketing expertise.
  • Set weekly priorities to keep projects on track and drive efficiency.

What We’re Looking For

✔️ Global marketing experience with a proven track record of driving brand growth.
✔️ Strong analytical skills to leverage insights and optimize strategy.
✔️ Ability to manage multiple projects and collaborate with international teams.
✔️ Passion for innovation, strategic planning, and execution in a global setting.
Qualifications/Requirements:
Bachelor’s Degree (Marketing preferred)
5 years of business experience
3 years of brand management experience
3 years of global market experience
3 years of project management or implementation experience
Budgeting, planning, and financial analysis experience

✈️ Additional Requirements

✔ Willingness to travel
✔ Strong computer skills with high comfort using technology & systems
  • Preferred Qualifications
✅ MBA
✅ Experience in the Alcoholic Beverage Industry or CPG
✅ 3 years of National Accounts / Key Account experience (on & off-premise)
✅ 1 year of Alcoholic Beverage Industry compliance experience
✅ 1 year experience with the three-tier distribution system
✅ 3 years of Pricing experience
✅ 3 years of Supply Chain experience
✅ 3 years of New Business Development experience

Physical & Communication Skills

✔ Strong communication skills

#LI-AS1

Placement within the salary range is calculated based upon years of
directly relatable experience for the position
Min: USD $126,740.00/Yr. Max: USD $190,111.00/Yr.

Salary : $126,740 - $190,111

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