What are the responsibilities and job description for the JR ART DIRECTOR Job at SBH Fashion in New York position at SBH Fashion?
Design - Graphic / Prints
Marketing / PR
Project Management
Digitally Native Activewear brand is looking for an innovative Art Director to join their Creative team. Reporting to the SVP of Brand, you’ll be responsible for bringing a strategic and artistic lens to creative output, evolving the brand look / feel, producing engaging content and leading with vision and structure.
ROLES & RESPONSIBILITIES :
- Build the brand into a household name with deep relevance and authenticity.
- Manage a team across graphic / site design, copywriting, content production and editing. Help prioritize their work and lead the team from ideation to delivery.
- Act as the internal creative agency to develop and execute on-brand and differentiated campaigns across email, site design, paid advertising, social content, product graphics, packaging, with event and retail signage support. Output should support target CPAs, CTR, and CVR.
- Lead frontend UX / UI strategy and design on site. Develop best-in-class brand experience while pushing CVR and AOV.
- Build strategy and vision around organic and paid content that is optimized for high engagement and CTR respectively while remaining on-brand.
- Ideate, establish, and reinforce consistent brand narrative and design systems across all platforms via creation of Brand Book and Style Guide.
- Help oversee the Creative and Production budgets.
- Lead, develop and inspire the Creative department with best practices and an ownership mentality.
QUALIFICATIONS :
J-18808-Ljbffr
