What are the responsibilities and job description for the SVP, Marketing position at SBM Management Services?
SVP, Marketing
Corporate Leadership Jobs Sacramento, California St. Louis, Missouri Newark, New Jersey Detroit, Michigan
Description
Position at SBM Management SBM is searching for an SVP, Marketing to join our team! The Senior Vice President of Marketing is responsible for overseeing all aspects of marketing operations, including process optimization, continuous improvement initiatives, campaign management, marketing technology, marketing analytics, and budget administration. The SVP, Marketing is responsible for driving growth, enhancing brand equity, and leveraging data-driven insights to optimize marketing performance. Responsibilities :
- Develop and implement a comprehensive brand strategy that aligns with the company’s mission and goals.
- Oversee the development of high-impact creative assets, including campaigns, content, and multimedia storytelling.
- Lead a team of designers, content creators, and brand strategists to ensure brand consistency across all touchpoints.
- Drive innovation in creative direction, including AI-powered content, interactive media, and experiential marketing.
- Collaborate with engineering and UX / UI teams to enhance digital user experiences.
- Partner with sales, product, and finance teams to ensure alignment between marketing, revenue, and business growth objectives.
- Monitor and analyze marketing performance metrics to optimize campaigns and strategies.
- Develop and execute marketing attribution models to measure ROI and improve marketing spend efficiency.
- Build, mentor, and manage a high-performing marketing team.
- Foster and build a collaborative culture focused on innovation, creativity, and results.
- Ensure all marketing materials are visually cohesive, creative, and align with brand guidelines.
- Oversee all firm internal and external events in partnership with Business Development
- Assist senior leaders with the implementation of the learning and development system, as well as provide training on synching marketing and messaging with business development.
Qualifications :
Compensation : TBD Shift : Full Time
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