What are the responsibilities and job description for the Influencer Strategist - Marketing Job at Schbang in Jersey City position at Schbang?

Influencer Strategist

Job Description

Experience Required :

6 months - 2 years of experience

Major Roles & Responsibilities :

Networking :

Networking with influencers.
Plan persuasive approaches and pitches that will convince potential influencers to engage in business with the company.
Develop a rapport with new influencers / bloggers as well as maintain relations with the existing influencers / bloggers.

Research & Identification :

Analyse the client’s brand tone, the vision and how they would like to project themselves.

Responsible for carrying out an in-depth research to identify the current influencers / bloggers in the market and the correlation between their market projections and the brand.

Responsible for reaching out to the influencers and blogger to discuss new business synergies.

Sharing the quotations and deliverables.

Strategy :

Responsible for creating a strategy in tandem with the Integrated Solutions Head and the client as to how they want their brand to be visible and what platforms would they like to operate upon.

Ensure these timelines are shared with the influencer / blogger.

Execution :

Responsible for creating the relevant content that needs to be shared and gaining the approval from the client.

Responsible for sharing the finalized content with the influencers and bloggers and ensuring they post the content live.

Responsible for cross promotional strategy.

Skills Required :

Strong Communication & Time management skills

Strong attention to detail, problem solving attitude and having an analytical mind

Strong networking skills

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