Marketing Coordinator

Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a crucial role in supporting our marketing initiatives and driving brand awareness. This position requires a blend of creativity and analytical skills, with a strong focus on digital marketing strategies and product management. If you are passionate about marketing and eager to contribute to a collaborative environment, we encourage you to apply.

Responsibilities

• Assist in the development and execution of marketing campaigns across various channels, including digital, print, and social media.
• Manage and update content on the company’s website, ensuring it is engaging and optimized for search engines.
• Conduct thorough research to identify market trends, customer preferences, and competitive analysis to inform marketing strategies.
• Utilize marketing automation tools to streamline processes and enhance campaign effectiveness.
• Create compelling copy for advertisements, social media posts, newsletters, and other promotional materials.
• Coordinate social media marketing efforts by developing content calendars and monitoring engagement metrics.
• Collaborate with cross-functional teams to ensure alignment on product management initiatives and marketing objectives.
• Support the planning and execution of print advertising campaigns, ensuring brand consistency across all materials.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field is preferred. (Degree is not required, experience is looked at as well)
• Proven experience in digital marketing, including familiarity with social media platforms and advertising strategies.
• Strong skills in copywriting with an ability to create engaging content tailored to different audiences.
• Knowledge of HTML is a plus for website management tasks.
• Experience with WordPress or similar content management systems is highly desirable.
• Familiarity with marketing automation tools to enhance campaign efficiency is beneficial.
• Excellent research skills to analyze market trends and consumer behavior effectively.
• Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
• A proactive attitude with a willingness to learn and adapt in a fast-paced environment.

We look forward to welcoming a motivated Marketing Coordinator who is ready to make an impact within our team!

Job Type: Part-time

Pay: From $21.00 per hour

Expected hours: 15 – 24 per week

Benefits:

• Flexible schedule

Schedule:

• Day shift

Ability to Commute:

• Fort Wayne, IN 46815 (Required)

Ability to Relocate:

• Fort Wayne, IN 46815: Relocate before starting work (Required)

Work Location: In person

Salary : $21