Demo

Sr Customer Marketing Manager - Consumer Brands

Schwans
Minneapolis, MN Full Time
POSTED ON 4/15/2025
AVAILABLE BEFORE 5/10/2025

Schwan's Company, a U.S. affiliate of the global lifestyle brand CJ CheilJedang Corporation, is a leader in manufacturing and marketing quality foods enjoyed nationwide. We have beloved brands like Red Baron®, Tony's®, Big Daddy's®, Villa Prima™ and Freschetta® pizzas; bibigo®, Pagoda® Asian-style snacks and we can't forget Mrs. Smith's® and Edwards® pies! We bring families and communities together through great food. Join our team and see the opportunities are real, and the sky is the limit; this isn't just a job, it's a seat at the table!

We are adding "2" Sr Customer Marketing Managers (individual contributor) to our growing Consumer Brands business. These roles provide an excellent opportunity to gain knowledge, experience, and senior leadership exposure over the total CPG ecosystem from enterprise strategies to brand priorities to customer execution. You will be both the key architect of our commercial plans, as well as the key driver behind achieving them. You will translate business unit initiatives into accomplishable goals across our customer base, and then work to reach these goals by coordinating collaboration across the company - leveraging strong relationships with our senior sales leaders, our world class marketing teams, and any additional partners that are critical to achieving our objectives. Operating in the key intersections of our organization, your drive to deliver our commercial plan will become our unique competitive advantage.

Responsibilities :

  • Lead commercial plan creation and deployment, encompassing both base business growth (distribution, pricing, merchandising) as well as innovation across our customers.
  • Collaborate with top customer sales teams on strategy and execution, serving as their primary advisor as they work to grow our business at their customer.
  • Influence marketing teams as they set brand objectives, ensuring marketing strategies are aligned with customer strategies.
  • Function as the voice of the customer internally, providing valuable insight to both opportunities and areas of risk at the customer level.
  • Lead sales communication, ensuring consistency in execution across our sales organization.
  • Maximize sales readiness, by working with the marketing team to develop compelling sales materials and storytelling, including at the annual National Sales Meeting.

Basic Qualifications :

Minimum of 8 years' experience in a customer or customer-adjacent role, with exposure to customer strategies, sales, trade, and marketing initiatives.

Preferred Qualifications :

Bachelor's or master's degree and 8 years the CPG or retail trade industry encompassing customer-facing roles, HQ sales planning, brand / business leadership, or category management experience.

Compensation and Benefits :

The base salary range for this position is $104,625 - $174,375 annually with eligibility for a 25% annual incentive bonus, that is based on organizational performance. The salary range represents numerous factors considered in the hiring decisions including, but not limited to education, skills, work experience, certifications, geography etc. As such, starting pay for the successful candidate(s) could fall anywhere within the stated range.

Beyond base salary, we offer a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a strong foundation of health benefits, retirement and financial wellbeing, time off programs, wellbeing support programs.

The employing subsidiaries of Schwan's Company are Equal Employment Opportunity Employers. All qualified applicants will receive consideration for employment without regard to disability, age, race, color, religion, gender, vet status, national origin, or other protected class.

Education : Bachelor's degree or equivalent

Years of Related Experience : 8-10 years related experience (preferably in CPG or retail trade industry with HQ sales planning or category management). Experience in a customer facing role (ex. Account Management or CategoryManagement) are a plus.

Knowledge / Skills / Abilities : Strong analytical background with prior knowledge in trade optimization programs andtrade expenditure policies; Excellent strategic agility and critical thinking skills; The desire to make a meaningfulThis job description is not intended to be an exhaustive list of all duties, responsibilities and qualifications associated with the job. An individual must be able to perform all ofthe duties and responsibilities listed in a fully competent manner to be considered successful in the job. Reasonable accommodations may be made to enable individualswith disabilities to perform essential duties and responsibilities.

Salary : $104,625 - $174,375

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