What are the responsibilities and job description for the Digital Media Planner position at Search Max, Inc?
***THIS POSITION IS HYBRID IN NYC 3X/WEEK***
DIGITAL MEDIA PLANNER
The Role
As a Media Planner, you will be an integral part of the team for plan execution (strategic planning & plan implementation) that translates clients’ marketing and advertising objectives into overarching media campaigns and works within a cohesive cross-platform media recommendation. You will develop unique plans, inclusive of custom programs, that are consistent with approved strategies and budget.
What You’ll Do
- Media Strategy, Planning, and Buying
- Campaign Optimization and Account Administration
- Budget Management and Billing Operations
- Reporting and Research
- Training and onboarding new hires (as we grow)
- Discipline Specific Skills:
- Must have 1-2 years of relevant integrated media planning experience
- A drive and desire to contribute, collaborate and win for our client partners each day
- Working cross-functionally with internal and external teams
- Knowledge and understanding of media tools and resources
- Familiar with various forms of digital pricing models
- Working knowledge and expertise of third-party ad servers (CM360 and Meta) to traffic media
- campaigns and pull reports is essential
- Experience with retail and commerce clients is a plus
- Works well in a team-based and fast paced environment
- Attention to detail and advanced follow-through capabilities
- Strong time management skills
- Qualifications Preferred
- Bachelor's Degree
- Proficient in PowerPoint, Excel, Word
- Google AdWords, META certifications a plus
Salary : $50,000 - $70,000
