E-Commerce Marketing Specialist

Summary

The E-Commerce Marketing Specialist is responsible for executing digital merchandising strategies, including product bundling, website product recommendations, and performance tracking to enhance online sales and customer experience. This role requires a data-driven mindset, strong organizational skills, and cross-functional collaboration with merchandising, marketing, and content teams to ensure digital product placements align with business objectives.

Description

• Implement product bundles and website product recommendations in alignment with the go-to-market calendar and enterprise priorities.
• Maintain a comprehensive tracking document to monitor product recommendation coverage, identify gaps, and ensure optimizations.
• Prepare and deliver weekly performance reports with basic analytical insights to inform ongoing improvements.
• Collaborate with merchandising, marketing, and content teams to ensure recommendations support overall business goals and sales strategies.
• Follow established procedures for executing product bundles and provide feedback to improve processes.
• Regularly review and adjust product recommendations and bundles to enhance performance and maintain consistency.
  
  

REQUIREMENTS

Education:

• Bachelor’s degree in Marketing, Business, or a related field, or equivalent work experience.
  
  

Work Experience:

• 2 – 5 years of experience in an E-Commerce environment, focusing on digital marketing, merchandising, and analytics.
  
  

Skills:

• E-Commerce Marketing – Knowledge of product curation and visual merchandising for website product recommendations.
• Strategic Thinking – Strong critical thinking and problem-solving skills with a bias for action.
• Process-Oriented Mindset – Ability to define, document, and optimize processes for continuous improvement.
• Effective Communication – Strong written and verbal communication skills for cross-functional collaboration.
• Organized & Accountable – Exceptional attention to detail, time management, and ability to meet deadlines in a fast-paced environment.
• Problem-Solving – Ability to analyze challenges, make data-driven recommendations, and take initiative.
• Technical Proficiency – Experience with Microsoft Excel and Outlook for tracking, reporting, and communication.
  
  

Physical Requirements & Attendance:

• Acceptable hearing and vision levels to perform job duties.
• Must adhere to company work hours, policies, and professional standards.
• Regular in-person attendance required.
  
  

This role offers an opportunity to contribute to digital merchandising strategies, optimize product recommendations, and enhance the overall customer shopping experience in a fast-paced E-Commerce environment.

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