What are the responsibilities and job description for the Marketing Segment Manager position at Seiler Instrument & MFG Co Inc?
Seiler Instrument & Mfg. Co., Inc. is seeking a Marketing Segment Manager to serve as the bridge between Sales and Marketing for our Geospatial Division. This individual will play a key role in developing strategies, driving market growth, and ensuring seamless collaboration between internal teams and external partners.
Why Join Seiler?
At Seiler, we believe in investing in our employees' success and well-being. We offer competitive benefits, a supportive team environment, and opportunities for growth. Our benefits package includes:
Comprehensive Health Coverage – Medical, Vision, and Dental plans to keep you and your family covered.
Financial Security – 401(k) matching and profit-sharing opportunities.
Work-Life Balance – Generous PTO, parental and bonding leave, and flexibility in start/stop times for most positions.
Career Development – Tuition reimbursement to support your professional growth.
Beyond the Basics – Enjoy nine paid holidays, summer company events, and access to our Employee Assistance Program (EAP) for extra support when you need it.
We are committed not only to manufacturing and selling the highest quality systems using modern techniques but also to creating a workplace where employees feel valued, supported, and excited to come to work every day!
What You’ll Do:
- Be the Connector – Conduct market segmentation and competitive analysis, gathering product feedback and analyzing industry trends to connect marketing and sales efforts.
- Drive Market Expansion – Develop targeted messaging and positioning to effectively communicate the company’s value to customers.
- Lead & Inspire – Work closely with internal teams to align marketing efforts with sales goals while also influencing industry trends and customer decisions.
- Engage & Educate – Collaborate with the Senior Marketing Manager to develop a strategic roadmap that educates and informs customers throughout the buying process.
- Write - Create specialized geospatial content, including white papers, case studies, and data sheets, to support sales and lead generation.
- Travel & Connect – Represent Seiler at industry events, trade shows, and customer meetings to strengthen relationships and drive brand awareness.
What We’re Looking For:
- Industry Knowledge – Experience in geospatial and construction industries is a must.
- Leadership & Initiative – A self-starter with a go-getter attitude who can take ownership of projects and inspire teams.
- People Skills – Strong communication and interpersonal abilities to build lasting relationships with customers and internal teams.
- Strategic Thinking – Ability to analyze markets, identify trends, and develop marketing plans that drive sales.
- Collaboration & Adaptability – Works well in a team environment and is eager to learn new markets.
Ready to make an impact? Apply today and become part of the Seiler legacy!
