What are the responsibilities and job description for the Marketing Director Job at Selectassistants in New York position at Selectassistants?
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A leading New York-based medical skincare brand is looking for a strategic and results-driven Marketing Director to take charge of marketing initiatives that drive real business impact. This is not about creating pretty content—it’s about building a powerful brand, educating consumers, and generating measurable results. If you thrive in a role where creativity meets strategy, and you have the ability to develop high-converting campaigns while maintaining brand integrity, this opportunity is for you.
The Role
What You’ll Do
- Develop & Execute a Strategic Marketing Plan
- Build and implement clear, results-driven marketing strategies that align with business goals.
- Create targeted campaigns (emails, social media, digital ads) that educate consumers and drive sales.
- Ensure all marketing efforts are strategic and goal-oriented—no fluff, just impact.
- Execute leadership’s vision while bringing independent, strategic thinking to the table.
- Lead Content & Brand Messaging
- Oversee the creation of engaging, educational, and strategic content across emails, social media, and educational platforms.
- Ensure messaging is not just beautiful—but effective and persuasive.
- Work with in-house and external designers to deliver high-quality visuals while stepping in to create when needed.
- Own Social Media & Community Growth
- Take charge of social media—not just responding to messages, but actively driving engagement and growth.
- Build relationships with influencers, brand ambassadors, and clients to enhance brand credibility and authority.
- Lead initiatives that increase visibility and strengthen customer loyalty.
- Cross-Functional Collaboration & Leadership
- Work closely with sales, product development, and leadership to ensure marketing efforts support overall business goals.
- Analyze campaign performance and continuously optimize strategies for better engagement and conversion.
- Stay ahead of industry trends, skincare innovations, and competitor activity to refine marketing tactics.
Ideal Profile
What You Bring To The Table
Who You Are
You’re a high-performing marketing leader who knows how to blend creativity with data-driven strategy. You don’t just create content—you create impact. You take ownership, drive initiatives, and make things happen. You’re proactive, results-oriented, and ready to elevate a growing skincare brand—all from the comfort of your home.
Ready to make an impact? Apply here :
What's on Offer?
Seniority level
Director
Employment type
Full-time
Job function
Marketing and Sales
Industries
Wellness and Fitness Services
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