What are the responsibilities and job description for the Digital Media Specialist position at Seneca Holdings LLC?
Job Description Job DescriptionWestern Door Federal is part of the Seneca Nation Group (SNG) portfolio of companies. SNG is the federal government contracting business wholly owned by the Seneca Nation. SNG meets mission-critical needs of federal civilian, defense, and intelligence community customers across a variety of domains. The SNG portfolio receives shared services support from its parent company Seneca Holdings and is comprised of multiple companies that participate in the Small Business Administration 8(a) program. To learn more visit www.senecanationgroup.com and follow us on LinkedIn.The Seneca Nation Group companies offer competitive compensation and a strong benefits package including comprehensive medical and dental care, matching 401K, paid time off, flexible spending accounts, disability coverage, and other benefits that help provide financial protection for you and your family. We pride ourselves on our collaborative work environment and culture which embraces our mission of providing financial and non-financial benefits back to the members of the Seneca Nation.OverviewSeneca Holdings has an immediate opening for a Digital Media Specialist with a proven track record of effective management and creation of external and internal digital assets, such as videos, and photos, for websites, social media platforms, and intranets. Reporting to the Sr. Director, Marketing & Communications, they will be responsible for creating written and digital content, optimizing its performance across various channels and platforms to strengthen our brand presence and stakeholder engagement. They will also be responsible for enhancing the organization's social media strategy.ResponsibilitiesDevelops and manages digital communications across the organization.Develops tactical plans for use of digital media in support of overarching communications strategy and positioning and recommends implementation of best practice digital communication strategies to improve the accuracy and efficiency of information dissemination.Finds unique ways to tell company and employee stories by creating and publishing digital content, including video, for platforms such as the organization's websites, intranet, social media, presentations, events, and other supporting materials as needed.Develops scripts, shoots, edits, and produces videos and other digital content for use across websites, social media, etc., and / or manages third-party production team.Updates and maintains Seneca websites; develops content and new pages and sections of the sites as required; and works with key stakeholders across the organization to ensure timely updates are made to the sites.Manages the organization's social media presence by developing and implementing a social media strategy; creates and schedules posts; analyzes performance metrics to refine strategies; and maintains social media calendar.Understands industry trends and best practices in digital marketing and social media.Ensures branding and messaging standards are maintained.Supports Seneca Holdings' Core Values and culture of diversity and inclusion.Other duties as assigned.Qualification Requirements : Minimum 4 years of experience in digital media, digital marketing, or related field required.Bachelor's degree in marketing, public relations, media, or 4 years of experience in a related field.Exceptional written, verbal communication skills and proven expertise as a creative writer, copy editor, and storyteller.Proficiency with current digital media technology, including digital communications platforms (e.g., Teams, Zoom), social media platforms, and Adobe Creative Suite.Proficiency in Google Analytics a plus.Experience with WordPress and in managing websites.Experience with SharePoint intranets preferred.Experience with project management tools such as Monday.com and SmartSheet.Knowledge of user experience (UX), graphic design, and user testing strategies.Knowledge of accessibility standards and 508 compliance.Demonstrated ability to operate both strategically and tactically in a high-energy, fast-paced environment.Excellent interpersonal skills, presence, and tact with proven ability to work across different audiences, personalities, and experience levels.Excellent organizational skills with ability to manage multiple priorities and meet established deadlines.Demonstrated high attention to detail and the ability to work on a number of projects simultaneously.Experience with MS Office 365 and internal communications software (e.g., ContactMonkey), preferred.Experience managing, aggregating, and reporting performance metrics a plus.Ability to travel as required, estimated up to two times per quarter.Diversity, Equity & Inclusion Statement : The Seneca Holdings family of companies is committed to building an inclusive work environment that encourages, supports, and celebrates the diversity of our employees. We recognize that an inclusive corporate culture improves how we support our customers and also improves the collective impact we can make in our communities.Equal Opportunity Statement : Seneca Holdings provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex / gender, sexual orientation, national origin, age, disability, marital status, genetic information and / or predisposing genetic characteristics, victim of domestic violence status, veteran status, or other protected class status. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation and training. The Company also prohibits retaliation against any employee who exercises his or her rights under applicable anti-discrimination laws. Notwithstanding the foregoing, the Company does give hiring preference to Seneca or Native individuals. Veterans with expertise in these areas are highly encouraged to apply.
