Community (Social Media & PR) Specialist Job at Sensei Wellness Holdings Inc., i

Salary : $75,000 - $92,000Location : Greater Los Angeles AreaPosition DescriptionThe Community Specialist will play an important role on the Brand and Marketing Team, responsible for supporting all social media, communications and public relations efforts. Candidates should have professional experience in social media community management, including content creation, platform publishing, timely engagement with followers, influencer collaboration, measuring results and reporting on performance. The ideal candidate has experience in the luxury or wellness industries and a passion for health and wellbeing in their daily life. In addition, they will excel in managing diverse social media platforms- including Instagram, Facebook, TikTok, Pinterest and LinkedIn- with a nuanced understanding of how to tailor content to each channel's unique audience and style.Beyond social media expertise, candidates should have prior experience in a client-facing role within a PR or communications agency. The Community Specialist will collaborate with the VP of Brand and Marketing and our PR agency of record, ensuring the seamless coordination of media activities, including responding to press inquiries, planning itineraries for hosted media guests, and providing administrative support for internal media initiatives.ESSENTIAL DUTIES AND RESPONSIBILITIES include the following : Report to Brand Narrative Manager for all social media activities, with a dotted line to the VP of Brand and Marketing to support communications and PR effortsResponsible for internal PR coordination with agencies to support local property operations including but not limited to project management, gathering stakeholder input to inform press communications (menu updates, team bios, etc.), scheduling interviews, and preparing editor briefing sheets for interviews and hosted staysAnalyze media performance using Google Analytics to identify outlets driving high-quality web traffic and engagementDraft award and conference / event speaker submissions for the corporate office and leadership teamContribute to editorial and creative calendar planning, as well as pitch theme developmentResponsible for day-to-day social media operations, including posting, engaging with comments / direct messages, and identifying appropriate UGC to repost.Review photo and video content library and propose new posts based on needsAssist in the development and maintenance of social content calendars, including sourcing image / video, pitching theme ideas, and occasional copy editingManage existing influencer relationships and propose new onesTrack all influencer activities from initial reach out through deliverablesDevelop quarterly social media analytics reports synthesizing progress against goals. Identify successes and areas for opportunityPrepare quarterly social media trend reports including top inspirational brand examples and interesting case study examples of new platforms / mediumsPrepare competitor analysis reports to support marketing activities as neededCoordinate content boosting strategy with agencies and ensure boosting is carried out according to our parametersCoordinate with partners to create and obtain approvals on collaboration posts and creativeSupport all marketing team members in tracking success and measuring progress with key marketing initiatives including but not limited to : PR / communications, social media, website, email marketing, A / B testing projects, etcLeadership - Maintain a positive, upbeat role, promote and exemplify Company values and represents departmental objectives and interests to internal and external customersCustomer Service - Follow up on complaints, questions, and concerns; respond to internal / external customer needs in a friendly, timely and efficient mannerTeamwork - Develop and promote teamwork and cooperation among co-workersSafety - Comply with established safe work practices and attend to all safety-related training provided or made available by the CompanyOther duties as assignedQUALIFICATIONSTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Education and / or Experience 3-5 years full time professional work experience, preferably at a PR / social media agencyPrior experience at a PR agency in a client-facing rolePrior experience interacting with media / journalistsPrior experience managing Instagram, Facebook, TikTok and Pinterest for a brandMaster communicator, ideally with a communications or English degree or supporting certificationsPulse on current social media trends and ability to adapt them to our brandProficient copywriterRequired Technical / Other Skills and Abilities Experience working with and pitching media for luxury, hospitality and / or wellness brandsVideo editing and graphic design proficiency (to support in social asset creation) including familiarity with Canva, Figma and Adobe programsAbout SenseiFounded by Dr. David Agus and Larry Ellison, our ecosystem of products and experiences is designed with one intention : to empower you to grow well and lead the world toward greater wellbeing.Based on Dr. Agus' philosophy, Sensei believes we can guide our guests to greater wellbeing by offering experiential movement, rest and nourishment classes and programs. The launch of the Retreats wellness brand took place on Lana'i, Hawaii in partnership with Four Season's lodging and food offerings by Nobu. In this location, Sensei Porcupine Creek, Sensei is operating the lodging operation, as well as world-class golf, tennis, spa, fitness, movement, nutrition, meditative, enrichment and body assessment facilities. In addition, Sensei will run the F&B operation, as part of a licensing agreement with Nobu. Sensei programs and continuing learning sessions are high-touch, evidence-led and supported by the latest technology. You can read our story here.Traits We Value Commitment to a healthier living environment and embracing the Sensei Way and philosophy espoused and science identified in Dr. Agus' teachings and writingsCollaborative mentality and the ability to recognize how to get things done as a teamSelf-confidence and composure to accept critique, process it, and apply the learnings to improveResourceful and adaptable, understanding that a big idea can come from anywhereOpen to learning, developing new skills and professional experiencesLoves a good challengeResourceful and adaptableA strong sense of curiosityEmbraces feedback and constantly seeks to improveCollaborative and knows how to get things done as part of a teamCompensation & Benefits Competitive salaryBenefits commensurate with company policy for positionMedical, dental, and vision insurance401k and FSA plansSubsidized gym membershipWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, sex (including gender identity or expression; pregnancy, childbirth, or related medical conditions), sexual orientation, age, religion, color, ancestry, disability (including association or relationship with an individual with a disability), marital status, National Guard obligation, genetic test results, arrest and court records, reproductive health decision, domestic or sexual violence victim status, breastfeeding requirements, assignment of income for child support obligations, or credit history or report

Salary : $75,000 - $92,000