What are the responsibilities and job description for the Content Creator & Social Media Manager position at SENSICA?
Key Responsibilities:
- Content Creation & EditingDevelop and execute a content strategy that aligns with Sensica’s brand values and marketing objectives.
- Create high-quality, engaging content, including, videos and graphics
- Edit video content for social media platforms, ensuring professional quality and alignment with brand guidelines.
- Review and edit written content for accuracy, brand tone, and style consistency.
- Video ProductionProduce and edit videos tailored for different platforms, such as Instagram Reels, TikTok, and YouTube.
- Collaborate with internal teams and freelancers to create visually compelling and on-brand video assets.
- Stay updated on video trends and tools to enhance content quality and performance.
- Social Media ManagementManage Sensica’s social media accounts (e.g., Instagram, Facebook, TikTok, YouTube).
- Plan and schedule content to maintain a consistent posting schedule.
- Monitor and analyze social media performance metrics, adjusting strategies to improve engagement and growth.
- Community BuildingCultivate an active and engaged online community through meaningful interactions.
- Respond to comments, messages, and inquiries promptly and professionally.
- Plan and execute community events such as live Q&As, webinars, and contests to boost engagement.
- Organic Growth StrategyDevelop and implement strategies to drive organic growth, including collaborations with influencers, user-generated content campaigns, and partnerships.
- Identify opportunities for growth by staying informed on industry trends and emerging platforms.
- Collaboration & ReportingWork closely with the marketing team to align social media efforts with broader campaigns.
- Provide regular reports on social media and content performance, offering insights and recommendations for improvement.
- Qualifications:Proven experience in content creation, video editing, and social media management (preferably in the beauty or wellness industry).
- Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar tools).
- Strong writing, editing, and communication skills.
- Proficiency in social media platforms (e.g., Instagram, Facebook, TikTok, YouTube) and tools (e.g., Hootsuite, Canva, Adobe Suite).
- Strong understanding of SEO, analytics, and social media metrics.
- Creative mindset with a passion for storytelling and community engagement.
- Ability to work independently and manage multiple projects simultaneously.
- Preferred Skills:Experience in influencer marketing and collaboration.
- Knowledge of beauty and wellness trends, particularly in hair removal and skincare.
- Fluency in multiple languages is a plus.
- What We Offer:Competitive salary and benefits package.
- Opportunities for growth and career advancement.
- A collaborative and innovative work environment.
- The chance to be a part of a leading brand in the beauty industry.