What are the responsibilities and job description for the Technical Content Marketer position at Sentry?
About the role
Sentry is looking for a talented Technical Content Manager to join the marketing team to help lead our content strategy on our core. If you know your way around reaching technical personas like software developers and have a knack for organization and SEO, we want you on board. You’ll be responsible for crafting and connecting engaging content and defining a content strategy for all teams to rally around to ultimately increase awareness, drive traffic, signups, and revenue.
The information below covers the role requirements, expected candidate experience, and accompanying qualifications.
In this role you will
- Improve operational efficiency of other teams by owning editing, staging, publishing of blogs, case studies, guides, ebooks, scripts, and other technical content
- Work cross-functionally to understand company messaging and strategic initiatives, to shape content strategy
- Collaborate with designers, developers, and other content creators to envision and build new content formats. You think about content beyond the long form, and strive to invent new content experiences to tell a story
- Develop and maintain an editorial calendar and ensure the team is executing against timelines
- Edit, proofread, and improve writers’ posts, ensuring on-time and consistent content delivery schedule
- Work with SEO contractors to optimize content and improve topical authority and discoverability for priority searches on different channels
- Manage and optimize the various content sources across internal teams and external writers
- Improve Sentry’s content link tree across our engineering blog, docs, resources, and main blog by using best practices like the hub & spoke content strategy
- Collaborate with marketing and design teams to plan and develop high-quality site content, style, and layout
- Bonus points for a mastery of in-product, ad copy, landing page, or sales sequence messaging
You’ll love this job if you
Qualifications
The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is $130,000 to $140,000. A successful candidate’s actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidate’s work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentry’s employee benefit plans / programs applicable to the candidate’s position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Company’s benefit plans / programs.
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Salary : $130,000 - $140,000