What are the responsibilities and job description for the Senior Product Marketing Manager position at Seon?
SEON is the leading fraud prevention system of record, catching fraud before it happens at any point across the customer journey. Trusted by over 5,000 global companies, we combine your company's data with our proprietary real-time signals to deliver actionable fraud insights tailored to your business outcomes. We deliver the fastest time to value in the market through a single API call, enabling quick and seamless onboarding and integration. By analyzing billions of transactions, we've prevented $200 billion in fraudulent activities, showcasing why the world's most innovative companies choose SEON.Are you a proven and experienced Senior Product Marketing Manager expert? Help us elevate our product marketing efforts to new heights as we build a world-class team dedicated to driving our success.At SEON, we are dedicated to delivering innovative solutions to our customers, and product marketing plays a crucial role in shaping our strategy and driving growth. As a Senior Product Marketing Manager, you will be at the forefront of our mission to revolutionize the fraud and fincrime prevention industry.As a Senior Product Marketing Manager at SEON, you will be responsible for shaping and executing our product marketing strategy on a global scale. You will work closely with cross-functional teams to ensure our products are positioned effectively in the market and drive customer adoption.What you'll do : Market Share : Assess, influence, and capture SEON's market share in target segmentsCompetitive Analysis : Continuously evaluate and adapt our strategies based on competitor actions and market shiftsContent Engagement : Collaborate with the content team to create engaging product marketing content and analyze its performance - such as whitepapers, case studies, and videosSales Cycle : Work with sales teams to influence and reduce the length of sales cycles through targeted messaging and materialsWin Rates : Collaborate with sales to improve win rates by providing competitive insights and collaborate with sales enablement for effective sales enablement resourcesDeal Values : Develop strategies to increase deal values by identifying upsell and cross-sell opportunities and crafting persuasive value propositionsCustomer Feedback : Gather and incorporate customer feedback into product messaging and positioningCustomer Acquisition : Collaborate with the demand gen team to ensure acquisition strategies and campaigns are targeted at right ICPs with right messagingCustomer Retention : Monitor and enhance customer retention rates through effective messaging and support materialsProduct Adoption : Collaborate with product managers and lifecycle for adoption campaigns and measure the rate at which customers adopt new products or featuresWhat you bring : 5 years of experience in product marketing, preferably in a global capacityProven track record and examples of developing and executing successful product marketing strategiesStrong analytical skills and the ability to gather insights from data to drive decision-makingExcellent written and verbal communication skillsAbility to collaborate effectively with cross-functional teamsStrong project management skills with a keen attention to detailA passion for technology and the ability to understand complex technical conceptsCreative thinker with the ability to generate innovative ideasWhat we offer : Competitive salary packageHybrid remote work modelPrivate health insuranceBest-in-class tech gearThree extra ‘Wellness Days'Immediate impact on a smart, growing, multicultural teamAccess to continuous development tools & a strong coaching cultureEmployee stock ownership plan (ESOP)Flexible core hoursGenerous holiday allowanceComplimentary weekly language coursesEnhanced Maternity and Paternity Leave401k up to 5% matchedMonthly company breakfast and weekly lunch allowance'Work from anywhere' 60-day remote work#J-18808-Ljbffr