What are the responsibilities and job description for the ECOMMERCE COORDINATOR position at Serena and Lily?
ECOMMERCE COORDINATOR
SAUSALITO, CA
Hybrid)
Rol e Summary :
Serena & Lily is currently seeking an Ecommerce Coordinator to support the growth and optimization of our website. Positioned to make an impact on day one, the Coordinator's responsibilities will include, but are not limited to : product launches, site merchandising, content coordination and product category optimization. Reporting to the Ecommerce Associate, this position requires the ability to navigate a fast-paced environment with ease, a can-do attitude, attention to detail, and an intellectual curiosity for ecommerce and home design.
RESPONSIBILITIES :
- Site Optimization & Monthly Product Launches :
- Master ecommerce technology systems (Ampliance, Constructor, Elastic Path, Yotpo) and
- leverage developed skill set to improve online customer experience.
- Launch new product on the website.
- Visually merchandise key category product pages.
- Leverage insights from Constructor.io, GA4 and market trends to suggest improvement
- opportunities and optimizations for key categories.
- Load and track all brand imagery within a content management system.
- Load and track brand product copy.
- Partner with merchandising to ensure we're offering the best experience online for the
- products we are selling.Brand Content & Promotions :
- Update site content to align with promotional and brand calendar.
- In partnership with Ecommerce Associate, create linking strategies that support primary
- brand stories and site content pages.
- In partnership with Digital Marketing Team, support with mining and publishing user
- generated content.
- In partnership with Marketing, create new product grids to support brand stories or promo
- needs.
- Assist with promotional set-up, including linking strategies and building new shops to
- support events or new content launching on site.
- Actively contribute in cross-functional meetings to ensure that business goals are met.
- Support team members in tasks and projects, as necessary.
QUALIFICATIONS :
COMPENSATION :
LI-DNI
Salary : $67,000 - $70,000