Digital Product Manager Digital Experience Platform

As the Digital Product Manager you will act as the critical liaison between the Global Field Marketing leaders and the Digital Experience team. Your role will focus on building relationships gathering and prioritizing requirements from regional field marketing teams and ensuring seamless communication about the Digital Experience teams roadmap launches and progress. You will also deliver analytical insights on the performance of global regional sites enabling datadriven decisionmaking and continuous improvement.

This role is a blend of strategic and tactical responsibilities requiring both operational rigor and forwardthinking collaboration to ensure alignment between the Digital Experience teams roadmap and field marketing needs.

Responsibilities

Act as the primary point of contact between Global Field Marketing teams and the Digital Experience team fostering strong relationships and effective communication.

Gather and document requirements from regional field marketing teams (AMS EMEA APAC) and prioritize them for Digital Experience product managers.

Communicate the Digital Experience roadmap launches and progress to Global Field Marketing teams ensuring transparency and alignment.

Analyze and share performance insights from global regional sites using tools like Adobe Analytics Tableau and PowerBI.

Build executivelevel presentations to share progress insights and strategies with key stakeholders.

Set up and manage operational processes including meeting cadences presentations and reporting to streamline collaboration and decisionmaking.

Advocate for field marketing requirements within the Digital Experience team to ensure their inclusion in future roadmaps.

Support the development of strategies that enhance field marketing satisfaction and improve the performance of global regional sites.

Demonstrate a general understanding of demand generation lead flow and tools like Marketo to bridge Digital Experience initiatives with marketing outcomes.

Provide insights and collaborate with teams focused on executive marketing partner marketing and industryspecific strategies to ensure alignment and support for field marketing initiatives.

Qualifications :

To be successful in this role you have :

8 years of experience in product management marketing operations or a related field.

A strong understanding of field marketing and global business operations.

General understanding of demand generation lead flow processes and tools such as Marketo.

Exceptional communication and relationshipbuilding skills with the ability to influence and engage with executives and crossfunctional teams.

Experience working in a global context managing diverse regional needs across AMS EMEA and APAC.

Proficiency in tools such as the ServiceNow platform Adobe Analytics Tableau and PowerBI.

Strong operational skills with experience in setting up processes managing cadences and building executivelevel presentations.

Familiarity with Agile methodologies; PMP certification is a plus.

Experience in executive marketing partner marketing and / or industryspecific strategies.

A strategic mindset with the ability to align roadmaps with broader organizational goals while ensuring tactical excellence.

JV20

Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!

Additional Information :

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Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

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Remote Work : Employment Type :

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