What are the responsibilities and job description for the Federal Marketing Sr Specialist position at ServiceNow?
ServiceNow is looking for a highly motivated Sr. Marketing Specialist to drive the success and growth of our Federal business. You will work closely with internal stakeholders across Federal Marketing and Business units as well as managing external vendor relationships to effectively execute and measure integrated marketing programs that drive the success and growth of the business for Federal. The individual filling this role will have strong project management skills along with expertise in and a passion for building and executing high performing programs.
What you get to do in this role :
- Support the Director and Sr. Field Marketing Managers to develop highly effective Federal integrated marketing plan for Federal (including but not limited to digital marketing including paid and owned media accountbased marketing email programs webinars events)
- Execute demand / lead generation marketing programs that span across marketing vehicles including content social digital / media email
- Project manage content creation and drive collaboration of deliverables across various teams including website events social paid media communications operations and more (including videos infographics ebooks emails white papers booth displays webinar slides blogs social case studies webpages advertising collateral)
- Work closely with internal stakeholders content providers and 3rd party vendors to execute and monitor marketing program performance
- Work with marketing operations to ensure all tracking requirements are in place for necessary performance reporting.
- Manage a cadence of reporting and monitor program performance
Qualifications :
In order to be successful in this role we need someone who has :
Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!
For positions in this location we offer a base pay of $102600 $169300 plus equity (when applicable) variable / incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information :
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here .
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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Remote Work : Employment Type :
Fulltime
Key Skills
Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management
Vacancy : 1
Salary : $102,600 - $169,300