What are the responsibilities and job description for the Art Director position at SEV Laser Aesthetics?
Join the SEV Laser Team!
At SEV Laser, we pride ourselves on being a leader in the laser hair removal industry, committed to delivering exceptional results and an outstanding experience for our clients. With a focus on advanced technology and personalized care, we provide a range of aesthetic services that empower individuals to feel confident in their skin.
Our team is made up of skilled professionals who are passionate about what they do. We cultivate a supportive and collaborative work environment where creativity and innovation are encouraged. We believe that our employees are our greatest asset, and we invest in their growth through ongoing training and development opportunities.
About SEV Laser
SEV is the nation's leading destination for boutique beauty treatments, specializing in laser hair removal and aesthetics. With our growing national presence, we're reshaping the beauty industry and sparking confidence through results-driven treatments rooted in affordability, transparency, and trust.
Role: Art Director
Location: Los Angeles, CA
Company: SEV Laser
Role Overview
We’re seeking a highly skilled and dynamic Art Director to lead creative strategy and execution across our digital, print, and retail design. The ideal candidate will have a strong background in graphic design and visual communication. This role requires a balance of hands-on design expertise and the ability to guide creative direction and strategy, ensuring innovation and consistency across all touchpoints.
Key Responsibilities
- Creative Strategy Development: Lead the design direction for campaigns, branding initiatives, and digital in-store experiences, ensuring alignment with business objectives and client needs.
- Graphic Design Leadership: Oversee and create high-quality, visually compelling designs across digital, print, and IRL platforms, ensuring adherence to brand standards and visual identity.
- Brand Consistency: Maintain and evolve the brand’s visual identity, ensuring consistency across all marketing channels, from website and social media to the in-store experience and print materials.
- Creative Team Leadership: Collaborate closely with cross-functional team members, including marketing, copywriting, and production, to produce innovative and on-brand creative assets.
- Photo Shoots: Lead the art direction for quarterly photo shoots, ensuring cutting-edge editorial, lifestyle, and product imagery.
- Campaign Execution: Drive the creative process from concept to final execution, managing multiple projects simultaneously, ensuring deadlines and budgets are met.
- In-Store and Digital Integration: Provide creative direction for both digital marketing and in-store displays, ensuring seamless integration of creative across channels that enhances the overall client experience.
- UX/UI Design & App Maintenance: Lead the design and user experience strategy for SEV's mobile app, ensuring intuitive interfaces, seamless navigation, and high-quality in-app design. Collaborate with development teams to ensure ongoing maintenance and updates to keep the app aligned with business goals and user feedback.
- Trend Awareness: Stay ahead of industry trends in design, digital marketing, and branding to continuously innovate and elevate the brand’s visual presence.
- Collaboration with Leadership: Work closely with senior leadership to align creative strategies with business goals, presenting and selling creative concepts to stakeholders.
Who You Are
- 8 years of experience in art direction, with a strong portfolio demonstrating expertise in graphic design, digital media, and branding.
- Strong strategic thinking, with the ability to balance creative innovation with business objectives and brand goals.
- Deep understanding of design principles, typography, color theory, and layout across both print and digital formats.
- Proficiency in design software (Adobe Creative Suite, Sketch, Figma, etc.) and a solid understanding of web design, user experience (UX), and digital marketing trends.
- Excellent communication skills, with the ability to articulate creative concepts to non-design stakeholders.
- Experience in in-store merchandising and experiential design.
- Knowledge of motion graphics and video production.
- Experience working with external agencies and managing design projects from concept to execution.
Perks & Benefits:
- Employee Discount on SEV Products and services
- Competitive base pay.
- Health, dental, and vision insurance.
- Company offered 401(k) plan
- PTO- including holidays and vacation days
The pay range for this role is:
85,000 - 95,000 USD per year(HQ)
Job Type: Full-time
Pay: $85,000.00 - $95,000.00 per year
Salary : $85,000 - $95,000