What are the responsibilities and job description for the Copywriter 2 position at SGS & Co?
This in a client-facing role on site at Walmart in Bentonville, AR; requires 3–5 years experience and will work on selected Walmart General Merchandise Private Brand categories.
Role Responsibilities
Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.
Role Responsibilities
- Work closely with Project Managers and Designers to ensure all necessary required input for creating copy are received; this includes: Walmart-created creative briefs, national brand equivalent samples, die lines/spec sheets, Walmart reference art (where existing) and brand style guides
- Establish clearly defined creative direction with Walmart business partners to ensure copy is consistent and meets all brand standards and legal requirements
- Maintain private brand identities and consistent messaging across all General Merchandise categories
- Create effective, best-quality content for production, including: research, copywriting, proofreading, regulatory/legal responsibilities, review and approval of files
- Annotate vendor-supplied PDFs with precise technical claims and copy required for items to be placed into artwork by Production Designers
- Where necessary, write persuasive, accurate product copy that endorses brand attributes while capturing unique product features of individual items living within a larger brand
- Comply with all SGS and Walmart policies, procedures and applicable regulations
- Assist in any additional responsibilities as directed by SGS or Walmart management. This job description is not intended to be all-inclusive. You may be required to perform other reasonably related business duties.
- Attend packaging kickoff meetings with Walmart design and merchandising team (business partners) and receive inputs required to being work on planogram items
- Work with Proofing and Regulatory during creation of copy sheets/annotated PDFs for accuracy; at this point send any questions raised by Regulatory to Project Manager (PM) for vendor response
- Route completed copy sheets/annotated PDFs to assigned Production Designer, and work together to alter copy if artwork dictates revision (space issues, etc.)
- Review preliminary artwork before showing business partners
- Update copy sheets/annotated PDFs to reflect necessary changes driven by vendor or business partners and alert Production Designer of changes made
- Review PDFs for approval (this sometimes happens in several rounds)
- Basic understanding of the packaging, printing and prepress process
- Degree in English, Communications, Journalism, Marketing or related field is preferred
- Excellent writing, proofreading and editing experience required; packaging experience and understanding of brand management preferred
- Thoroughness and attention to detail is essential
- Possess excellent communication and interpersonal skills to work effectively with a wide range of contributors
Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.
Salary : $45,292 - $56,615