Director of Regional Marketing

Founded in 1960, Sekisui House Ltd. is one of the world’s largest homebuilders and an internationally diversified developer, with cumulative sales of over 2.6 million homes. Based in Osaka, Japan, Sekisui House has over 300 consolidated subsidiaries and affiliates, over 29,000 employees, and is listed on the Tokyo and Nagoya Stock Exchange.

Today, Sekisui House has a family of homebuilding brands under its U.S. umbrella SH Residential Holdings, including Woodside Homes in the Western U.S., Chesmar Homes in Texas, Holt Homes in the Pacific Northwest, Hubble Homes in Idaho, Richmond American Homes in 15 states and SHAWOOD in the Southwestern U.S. Rooted in a love of humanity and an ambition to make home the happiest place in the world, Sekisui House aims to revolutionize the new home building experience in the U.S.

We are seeking a dynamic and experienced Director of Regional Marketing to lead and oversee marketing initiatives across multiple states including Arizona, Utah and Idaho within our homebuilding company. In this crucial role, you will be responsible for executing corporate marketing strategies and ensuring their seamless implementation at the field level. You will act as the vital link between our corporate headquarters and regional field teams, fostering alignment and synergy across the organization. Reporting to the VP of Brand Marketing, you will play a pivotal role in driving our brand's success and growth. We are looking for a candidate with a proven track record in marketing, exceptional leadership skills, and the ability to manage diverse functions across physical, human, and digital channels. This exciting opportunity provides a competitive base salary of $125,000 to $150,000.

Key Responsibilities:

• Regional Marketing Leadership: Lead and inspire the regional marketing team, ensuring the successful execution of marketing initiatives in alignment with corporate strategies.
• Corporate Liaison: Act as the conduit between corporate headquarters and regional field teams, facilitating communication and collaboration to achieve marketing objectives.
• Cross-Functional Collaboration: Collaborate effectively with division leadership, operations, sales, and shared services functions to align marketing efforts and drive overall business success.
• Strategy Execution: Implement corporate marketing initiatives at the regional level, adapting strategies to meet the unique needs and opportunities of each division.
• Sales Enablement: Develop and execute sales enablement programs and strategies to support regional sales teams in achieving their targets.
• Customer Experience: Champion a customer-centric approach, ensuring a seamless and exceptional customer experience across all touchpoints.
• Product Marketing: Utilize your knowledge of product marketing to effectively promote our homes and developments within the region.
• Model Merchandising: Oversee model home merchandising to enhance the visual appeal and marketability of our properties.
• Digital Marketing Strategies: Support corporate team with regional insights to help craft the appropriate digital marketing techniques to drive online presence, lead generation, and customer engagement.
• High-Level Execution: Ensure the highest standards of marketing execution and brand representation throughout the region.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field; Experience operating in a shared service or matrix organization is a plus.
• 7-10 years of progressive marketing experience, with a proven track record of leadership and success in overseeing regional marketing efforts.
• Strong knowledge of product marketing, model merchandising, and digital marketing strategies.
• Exceptional execution skills and the ability to manage marketing initiatives across physical, human, and digital channels.
• Experience in sales enablement and fostering a customer-centric approach.
• Strong interpersonal and communication skills.
• Ability to manage both vertically and horizontally within the organization.
• Proven ability to drive results and meet targets.

If you are a visionary marketing leader with a passion for driving growth and excellence in a dynamic regional setting, we invite you to apply for this exciting opportunity. Join us in shaping the future of our brand and making home the happiest place in the world for our customers.

Benefits:

• 401(k) & 401(k) Matching
• Dental Insurance
• Health Insurance
• Vision Insurance
• Disability Insurance
• Employee Assistance Program
• Flexible Spending Account
• Life Insurance
• Paid Time Off

We recognize that few applicants may "check all the boxes," but each person has unique strengths they would bring to the table. We are committed to building a diverse and authentic work culture, so we invite you to apply anyway. You belong here.

SHRH is an equal-opportunity employer. All qualified candidates will receive consideration for employment without regard to race, religion, color, national origin, sexual orientation, gender, gender identity or expression, age, genetic information, disability, or any characteristic protected by law. Diversity is critical to the growth of our company and understand the importance of fostering an environment where everyone has a voice. We are also committed to providing reasonable accommodation for candidates with disabilities during the recruiting process. If you need assistance due to a disability, please get in touch with us.