What are the responsibilities and job description for the Paid Search/SEM Specialist position at SharkNinja?
Our purpose is to positively impact people's lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.
The Paid Search / SEM Specialist is a critical role as a part of an integrated SharkNinja media team and essential in driving the profitable growth of the business. You will collaborate to maintain the strategy, development, and execution of search engine marketing campaigns across the Shark and Ninja portfolios.
You'll coordinate with other channel owners on the Digital Media team as well as other departments such as Digital Experience, Brand, Product Marketing, Research and Analytics, Finance and more to keep activations collaborative, organized, on schedule and impactful to the growth of the Shark and Ninja brands.
This is an excellent position for a PPC professional looking to grow their skills in paid search marketing in a fast-paced, results-oriented environment and a blue-sky mentality.
Responsibilities
- Support day-to-day management of paid search campaigns to meet overall ROAS targets and revenue goals.
- Support Paid Search Manager and Agency partners in execution of testing roadmaps.
- Identify and recommend opportunities that challenge the norm to drive more efficient customer acquisition within SEM.
- Co-create best in class campaigns with SharkNinja's agency partners, Google and Bing that will maximize Shark and Ninja ROI as well as deliver education and innovation to the business.
- Collaborate cross-functionally to integrate paid search in with omni-channel strategy and plans.
- Provide and execute support on new product launches.
- Manage timelines, budgets, billing, and deliverables with key partners and agencies.
Requirements
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET
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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com
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