What are the responsibilities and job description for the Video Content Creator, Social position at Sherwin-Williams?
At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purpose, and for customers and our business to achieve great results. Sherwin-Williams is a place that takes its stability, growth and momentum and translates it to possibility for our people. Our people are behind the strength of our success, and we invest and support you in:
Life … with rewards, benefits and the flexibility to enhance your health and well-being
Career … with opportunities to learn, develop new skills and grow your contribution
Connection … with an inclusive team and commitment to our own and broader communities
It's all here for you... let's Create Your Possible
At Sherwin-Williams, part of our mission is to help our employees and their families live healthier, save smarter and feel better. This starts with a wide range of world-class benefits designed for you. From retirement to health care, from total well-being to your daily commute—it matters to us. A general description of benefits offered can be found at http://www.myswbenefits.com/. Click on “Candidates” to view benefit offerings that you may be eligible for if you are hired as a Sherwin-Williams employee.
Compensation decisions are dependent on the facts and circumstances of each case and will impact where actual compensation may fall within the stated wage range. The wage range listed for this role takes into account the wide range of factors considered in making compensation decisions including skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. The wage range, other compensation, and benefits information listed is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable federal, state, and local laws including with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act where applicable.
Sherwin-Williams is proud to be an Equal Employment Opportunity employer. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, marital status or any other consideration prohibited by law or by contract.
As a VEVRAA Federal Contractor, Sherwin-Williams requests state and local employment services delivery systems to provide priority referral of Protected Veterans.
Please be aware, Sherwin-Williams recruiting team members will never request a candidate to provide a payment, ask for financial information, or sensitive personal information like national identification numbers, date of birth, or bank account numbers during the application process.
Core Responsibility:
- Produce engaging video content tailored for Sherwin-Williams brand social media channels including, but not limited to Facebook, Instagram (In-Feed, Reels and Stories), TikTok, LinkedIn, Twitter and Pinterest. Must be aware of how posts should be built for each platform from a formatting and channel usage perspective. Offer new and unique ideas in brainstorm ideations, and confidently draft and present concepts to team.
- Strong understanding of how to create video content for different social platforms - shooting and editing images and videos, creating GIFs, converting/compressing files...etc. Manage, update, archive and maintain creative files and assets.
- Collaborate with social media SMEs, copywriters, digital designer and other internal creative teams to develop and optimize content, looking for opportunities to elevate the brand and create higher levels of engagement with customers. Be able to support team with additional digital design initiatives as necessary.
- Ability to digest, distill and incorporate feedback from multiple sources and meet tight deadlines in a fast-paced environment.
- Work with analytics and strategists to adapt to the constantly changing environment of social media.
Job duties include contact with other employees and access confidential and proprietary information and/or other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company’s staff, employees, and business relationships
EDUCATION
Recommended:
- Bachelor’s degree in graphic design, art direction, film or media focused
KNOWLEDGE & EXPERIENCE
Required:
- 3 years’ experience producing social media video content
- Hands on experience in asset management
- Excellent copywriting skills for any necessary text overlays on videos/graphics
- Ability to deliver creative content (image and video)
- Knowledge of social media marketing channels
- Excellent communication skills
- Multitasking skills and ability to prioritize tasks and shift as needed
- Strong portfolio demonstrating digital samples
- Attention to detail, exceptional organizational skills, and the ability to handle multiple projects simultaneously while meeting tight deadlines in a fast-paced environment
- Collaborative work style
- Proven track record of delivering creative excellence
- Awareness of current trends, algorithms, and best practices for maximizing reach and engagement, and a strong desire to continuously stay updated
Preferred:
- Animation skills
- Illustration Experience
- Experience with Digital Asset Management Systems
- Knowledge of video editing software like Adobe Premiere is a plus
- UX/UI experience designing digital platforms a plus
- Knowledge of social media channel formats and usage
- Photography knowledge is a plus
TECHNICAL/SKILL REQUIREMENTS:
Required:
- Video editing skills
- Proficient in Adobe Creative Suite; Photoshop, Lightroom, Illustrator, After Effects, Premiere, and Media Encoder
- Video filming using smartphones, DSLRs, Mirrorless cameras
- Microsoft Office
Preferred
- Proficient in Sketch, Figma and InVision
TRAVEL REQUIREMENTS:
- 10%