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Commercial Recruiter, People Team at Shopee | We're hiring!
We're looking for dynamic marketers to drive user growth through impactful campaigns. From boosting traffic and Share of Voice (SOV) to optimising conversions and retention, you'll own end-to-end campaign execution—managing workflows, analysing results, and enhancing user engagement. If you're data-driven, creative, and thrive in a dynamic environment, let’s grow together!
Key Responsibilities :
- Identify opportunities and execute projects that result in areas of User Growth for the overall platform, and / or achieve specific platform objectives (traffic, user acquisition, churn reactivation, retention, order or GMV-driving initiatives), through user identification and prioritisation of target audience, proposing optimal voucher mechanics / landing pages / messaging, result analysis, and subsequent campaign re-iteration.
- Collaborate with internal and external cross-functional teams, to understand key levers of other Shopee programs to drive specific outcomes.
- Responsible for budget management, target setting and campaign performance.
- Develop and execute gamification strategies to acquire new players, engage existing players, with the end-goal of driving traffic retention and increase time spent in-app.
- Review and analyse brand health tracking results and identify key areas for brand performance and new growth opportunities.
- Support the delivery of local and regional research projects (questionnaire design, link testing, scripting, data analysis) that translate to actionable recommendations that have strong implications for the business.
- Support digital media campaign execution that generates brand awareness, user retargeting and sales across Google, social media platforms and programmatic channels.
- Work with in-house creative teams to develop assets required for digital media campaigns.
- Assist in Search Engine Optimization (SEO) strategies and work on improvement plans with the regional SEO team (E.g., keyword expansion and optimisation).
Requirements :
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing
Industries
Software Development
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