What are the responsibilities and job description for the Marketing Manager position at Signature Consultants?
Job Title : Marketing Manager / Specialist
Duration : 12 Months Contract Possibility of Extension / FTE
Location : Toledo, OH 43659
Pay Rate : $33.00 - $35.00 Hourly
JOB SUMMARY
The Marketing Automation Specialist reports to the Digital Marketing Manager and is responsible for the end-to-end customer journey including email automation and various digital touchpoints.
This role shapes the workflow for a campaign and provides design guidance across different campaign touchpoints to ensure optimal design, language continuity and to maximize conversion funnel.
The Marketing Automation Specialist also supports campaign reporting and optimization that can articulate where campaigns are / are not being successful and identifying opportunities for improvement.
This role will also be responsible for working with our GIS and channel marketing partners to design, execute and track performance of all Insulation email campaign initiatives.
Finally, this role serves as a knowledge resource and capability evangelist for marketing automation within the Insulation business.
Minimum Requirements
- Bachelor's degree in Computer Science, Management Information Systems, Marketing or related field
- More than 3 years of email marketing / automation experience
- Demonstrated pervious work experience of running e-mail marketing automation campaigns
- Demonstrates a strong understanding of e-mail marketing automation, content development and contemporary technology
- Prior experience implementing multi-platform digital marketing campaigns, content writing, developing campaigns for B2B companies and working knowledge of MS Dynamics platform
- Working knowledge of XML, HTML, JSON, ODATA, CSS, Chrome Developer Tools and JavaScript is preferred
Dexian is a leading provider of staffing, IT, and workforce solutions with over 12,000 employees and 70 locations worldwide. As one of the largest IT staffing companies and the 2nd largest minority-owned staffing company in the U.S., Dexian was formed in 2023 through the merger of DISYS and Signature Consultants. Combining the best elements of its core companies, Dexian's platform connects talent, technology, and organizations to produce game-changing results that help everyone achieve their ambitions and goals.
Dexian's brands include Dexian DISYS, Dexian Signature Consultants, Dexian Government Solutions, Dexian Talent Development and Dexian IT Solutions. Visit https : / / dexian.com / to learn more.
Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.
Salary : $33 - $35
