What are the responsibilities and job description for the Marketing Manager, Audience and Community Engagement Job at SIGNATURE THEATRE CO position at SIGNATURE THEATRE COMPANY, Inc.?
Job Type
Full-time
Description
MARKETING MANAGER, AUDIENCE and COMMUNITY ENGAGEMENT-SIGNATURE THEATRE
Signature Theatre, one of New York's leading off-Broadway theatres, is seeking a MARKETING MANAGER, AUDIENCE and COMMUNITY ENGAGEMENT at The Pershing Square Signature Center on West 42nd Street.
About Signature
Founded in 1991, Signature Theatre celebrates playwrights and gives them an artistic home, producing six to eight productions annually. In 2005 Signature began its groundbreaking Signature Ticket Initiative, providing affordable tickets to all of its productions. In 2012, Signature opened The Pershing Square Signature Center, the Frank Gehry-designed 75,000 square foot Center featuring three theatres, two rehearsal studios, a central, public lobby with a café and bookstore, as well as administrative offices.
EDIA
Applicants from populations underrepresented in the theatre field and aligning with Signature theatre's institutional goals and priorities focused on playwrights, community and access are strongly encouraged to apply.
Signature is committed to Equity, Diversity, Inclusion, and Accessibility and welcomes candidates who have demonstrable experience advocating for underrepresented communities.
Please read our commitment to creating a theatre focused on EDIA at signaturetheatre.org
Position Summary
The Marketing Manager, Audience and Community Engagement will develop and implement strategies to grow and diversify Signature's audience base while strengthening relationships with community partners. This position is responsible for deepening audience engagement through outreach, partnerships, special initiatives, and events that foster meaningful connections between Signature and the communities we serve.
Responsibilities
- Audience Development : Create and implement initiatives to expand and diversify the theatre's audience, with a focus on accessibility, inclusivity, and new audience engagement.
- Community Outreach : Build and maintain partnerships with local businesses and organizations, schools, cultural institutions, and community groups to develop partnerships and enhance awareness of programming.
- Engagement Programs : Design and execute engagement activities such as talkbacks, community conversations, lobby activations, and audience-centric initiatives to enrich the theater-going experience.
- Special Events & Initiatives : Plan and oversee community nights, affinity group events, and collaborative activations that align with Signature's productions and mission.
- Marketing & Communications Collaboration : Work closely with the marketing team to develop promotional campaigns, social media content, and storytelling that amplifies engagement efforts.
- Data & Impact Analysis : Track audience engagement metrics, conduct surveys, and analyze data to measure the success of engagement programs and make data-driven recommendations.
- Email & Digital Content Support : Support team with email and social media content creation, as well as website upkeep to ensure accurate and engaging audience communication.
Requirements
Desired Skills and Experience
Salary Description
60,000-$65,000
Salary : $60,000 - $65,000
