What are the responsibilities and job description for the Paid Social Media Specialist position at Silverlight Digital?
Job Description
Manage and optimize paid social media efforts across Meta, Reddit, and LinkedIn. Analyze campaign performance data to provide insights and implement optimizations to improve efficiency and ROI. Monitor budgets, track spending, and assist with monthly billing and reconciliation. Prepare and present performance reports with clear data-driven recommendations for internal teams and clients. Take ownership of accounts while working with the rest of the team to drive performance and results for our clients.
Our ideal candidate will have advanced proficiency in Excel and a high comfort level in PowerPoint, Google Analytics, Looker Studio, and Supermetrics. Excellent communication skills in English, both written and verbal, with experience in client-facing roles are essential. Ability to prioritize and manage multiple, competing projects in a fast-paced environment is required.
Manage and optimize paid social media efforts across Meta, Reddit, and LinkedIn. Analyze campaign performance data to provide insights and implement optimizations to improve efficiency and ROI. Monitor budgets, track spending, and assist with monthly billing and reconciliation. Prepare and present performance reports with clear data-driven recommendations for internal teams and clients. Take ownership of accounts while working with the rest of the team to drive performance and results for our clients.
Our ideal candidate will have advanced proficiency in Excel and a high comfort level in PowerPoint, Google Analytics, Looker Studio, and Supermetrics. Excellent communication skills in English, both written and verbal, with experience in client-facing roles are essential. Ability to prioritize and manage multiple, competing projects in a fast-paced environment is required.
