What are the responsibilities and job description for the Performance-Driven Marketing Associate position at Silverlight Digital?
Silverlight Digital is a leading digital media agency in NYC, specializing in pharmaceutical and healthcare advertising. We're seeking a highly skilled Performance-Driven Marketing Associate to join our team.
As a Performance-Driven Marketing Associate, you will play a crucial role in driving the success of our clients' campaigns. Your primary responsibilities will include managing and optimizing paid social media efforts across Meta, Reddit, and LinkedIn, analyzing campaign performance data, providing insights, and implementing optimizations to improve efficiency and ROI.
To succeed in this role, you will need excellent communication skills in English, both written and verbal, with experience in client-facing roles. Advanced proficiency in Excel, high comfort level in PowerPoint, Google Analytics, Looker Studio, and Supermetrics are also essential.
You will work closely with our team to drive performance and results for our clients, taking ownership of accounts and collaborating with internal teams to achieve shared goals.
