Director of Sales

Description

SUMMARY:
Hotel experience is required, preferably hotel sales experience. The ideal candidate must
possess general knowledge of hotel operations, a positive attitude, strong prospecting skills,
strong networking skills, and the ability to work without supervision. Effective written and
verbal skills are a necessity in order to effectively communicate with the hotel team,
customers and SINA Hospitality Management corporate. The Sales Manager is a
representative of the hotel and must reflect a professional image at all times. The ability to
multitask, work well with others, follow through on details, communicate effectively and
respond in a timely manner are all required for the position of Sales Manager.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
 Establish client base of organizations, associations, social groups, and corporate
businesses through direct outside and inside sales.
 Responsible for meeting and exceeding sales goals as established by Area/Regional
Director of Sales & Marketing and/or General Manager.
 Initiate and follow up on leads.
 Offer creative thinking with social media and room night packages to grow customer
loyalty and customer experiences.
 Achieve and grow yearly top-line revenues.
 Achieve and grow local account and global account partnerships.
 Seek out new business.
 Shift market share business from comp set hotels.
 Create accurate contracts.
 Communicate needs directly to hotel operations team to ensure guest satisfaction.
 Develop market mix of business and recognize top producers.
 Grow and develop group business.
 Maintain accurate records.
 Conduct a professional, thorough site inspection of the hotel with clients, exhibiting
key features and benefits of the property.
 Follow company policies and procedures.
 May be asked to operate a motor vehicle in the course of running errands for the
hotel.
 Perform other duties as required.
Department:
Reports to:

Direct Reports:
Effective Date:
Revision Date:

Administration
Senior Regional Director of Sales & Marketing; Regional Director of Sales &
Marketing; Area Manager of Sales & Marketing; Property General
Manager; Property Director of Sales
None
August 1st, 2023
July 1st, 2023

Job Description
Sales Manager

SINA Hospitality Management, LLC Confidential and Proprietary Information

The contents of this material are confidential and proprietary to SINA Hospitality Management, LLC and may not be
reproduced, disclosed, distributed or used without the express permission of an authorized representative of SINA Hospitality

Management, LLC.

QUALIFICATION REQUIREMENTS:
To perform this job successfully, an individual must be able to perform each duty
satisfactorily. The requirements listed below are representative of the knowledge, skill,
and/or ability required. Reasonable accommodations may be made to enable individuals
with disabilities to perform the job functions.
Required knowledge, skills and abilities include, but are not limited to:
 Hotel experience/prefer hotel sales experience
 Proactive personality and work style.
 Self-starter and strong team member.
 Leadership skills.
 Experience selling major franchise brand of hotels, i.e., Hilton, Marriott, IHG, Hyatt a
plus.
 Excellent oral and written communication skills.
 Excellent organization skills.
 Proficient in Microsoft Outlook, Microsoft Word and other computer programs.
SPECIAL REQUIREMENTS:
 Have a valid U.S. Drivers License
 Have zero DWI/DUI incidents on driving record for the past three years.
 Have zero “major infractions” on driving record for the past three years.
 Will be required to provide evidence of personal auto insurance meeting the state
minimum limits or limits of at least $25,000 per person/$50,000 per accident.

Qualifications

Salary : $50,000 - $60,000