What are the responsibilities and job description for the Paid Media Coordinator position at Sinclair Broadcast Group?
As a Paid Media Coordinator , you will play a crucial role in supporting our internal and external clients throughout the entire lifecycle of their advertising campaigns. From the moment an order is placed to the successful launch of a campaign, you will be at the forefront, ensuring every detail is communicated and executed. Join us and become an integral part of our team, where your contributions will make a real impact, and you'll have the opportunity to grow into a subject matter expert in a culture that values continuous learning and development. If you're looking for a company that embraces problem solving and teamwork, we invite you to explore this exciting opportunity.
The ideal candidate has experience in trafficking paid media campaigns across different channels including Google Ads, Bing Ads, YouTube, Facebook, Instagram, LinkedIn, Tik Tok, and others. Proactive communication is a must. This person should have a passion for paid media advertising and a customer service-centric attitude.
Customer Service Responsibilities:
- Communicate with sales teams on orders as needed for fulfillment
- Streamline internal communication across US and offshore paid media teams
- Responsible for accurately handling and solving customer inquiries
- Acts as a liaison between customers and fulfillment teams, either internally or through third-party providers/vendors
- Resolve issues by taking the appropriate action and knowing when to escalate issues to a management level
- Must be able to organize and schedule calls and client communication
Coordinator Responsibilities:
- Traffic and maintain new campaign orders and modifications for paid media channels
- Assign orders and performance questions to the appropriate paid media team members
- Provide clear direction for order fulfillment, including identifying goals and necessary assets
- Monitor, audit, and approve orders for correct coding and details, resolving any issues
- Coordinate with internal teams to meet benchmarks and ensure deadlines are met
- Regularly communicate progress updates with stakeholders and advise on best practices
- Support various teams by creating production orders, preparing documents, and executing projects as assigned
Qualifications:
- 2 years in a digital coordinator or similar role
- Strong organizational and project management skills, with attention to detail and a sense of urgency
- Ability to work independently and as part of a team in a fast-paced, hybrid environment
- Proactive, solutions-oriented, and coachable professional with excellent written and verbal communication skills
- Strong listening skills, empathy, and the ability to relate to clients effectively
- Proficient in problem-solving, maintaining composure in stressful situations, and diffusing customer service issues
- Strong working knowledge of MS Office Suite (Outlook, Word, Excel) required Experience with platforms like Google Ads, Facebook Ads Manager, AOS, JIRA, or Zendesk is a plus.
You must be local to the Lafayette, LA area as this role is in office full-time.
