Demo

Paid Media Coordinator

Sinclair Broadcast Group
Alexandria, LA Full Time
POSTED ON 3/7/2025
AVAILABLE BEFORE 6/5/2025

As a Paid Media Coordinator , you will play a crucial role in supporting our internal and external clients throughout the entire lifecycle of their advertising campaigns. From the moment an order is placed to the successful launch of a campaign, you will be at the forefront, ensuring every detail is communicated and executed. Join us and become an integral part of our team, where your contributions will make a real impact, and you'll have the opportunity to grow into a subject matter expert in a culture that values continuous learning and development. If you're looking for a company that embraces problem solving and teamwork, we invite you to explore this exciting opportunity.

The ideal candidate has experience in trafficking paid media campaigns across different channels including Google Ads, Bing Ads, YouTube, Facebook, Instagram, LinkedIn, Tik Tok, and others. Proactive communication is a must. This person should have a passion for paid media advertising and a customer service-centric attitude.

Customer Service Responsibilities :

  • Communicate with sales teams on orders as needed for fulfillment
  • Streamline internal communication across US and offshore paid media teams
  • Responsible for accurately handling and solving customer inquiries
  • Acts as a liaison between customers and fulfillment teams, either internally or through third-party providers / vendors
  • Resolve issues by taking the appropriate action and knowing when to escalate issues to a management level
  • Must be able to organize and schedule calls and client communication

Coordinator Responsibilities :

  • Traffic and maintain new campaign orders and modifications for paid media channels
  • Assign orders and performance questions to the appropriate paid media team members
  • Provide clear direction for order fulfillment, including identifying goals and necessary assets
  • Monitor, audit, and approve orders for correct coding and details, resolving any issues
  • Coordinate with internal teams to meet benchmarks and ensure deadlines are met
  • Regularly communicate progress updates with stakeholders and advise on best practices
  • Support various teams by creating production orders, preparing documents, and executing projects as assigned
  • Qualifications :

  • 2 years in a digital coordinator or similar role
  • Strong organizational and project management skills, with attention to detail and a sense of urgency
  • Ability to work independently and as part of a team in a fast-paced, hybrid environment
  • Proactive, solutions-oriented, and coachable professional with excellent written and verbal communication skills
  • Strong listening skills, empathy, and the ability to relate to clients effectively
  • Proficient in problem-solving, maintaining composure in stressful situations, and diffusing customer service issues
  • Strong working knowledge of MS Office Suite (Outlook, Word, Excel) required
  • Experience with platforms like Google Ads, Facebook Ads Manager, AOS, JIRA, or Zendesk is a plus.
  • You must be local to the Lafayette, LA area as this role is in office full-time.

    Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

    About Us

    Sinclair, Inc. (Nasdaq : SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and / or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.

    About the Team

    The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse : great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.

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