Vice President of Sales

Description

Vice President of Sales 

Job Location: Corporate Headquarters – Coral Springs FL 

About Us 

Headquartered in South Florida, Site Impact is a premier multi-channel direct marketing platform serving top media companies, brands, and agencies worldwide. Utilizing cutting-edge proprietary technology, Site Impact delivers cross-channel digital campaigns with remarkable speed, executing over 100,000 highly targeted campaigns annually for hundreds of clients. With a decade-plus of innovation, Site Impact has positioned itself as a leader in the dynamic data-driven marketing landscape, consistently scaling and expanding its offerings. In doing so, Site Impact has earned the trust of hundreds of clients, including large, diversified media companies, top digital agencies, and local-focused and national brands. 

Position Summary 

We are seeking a dynamic and experienced Vice President of Sales to lead our Business Development, Account Management, Customer Service, and In-Market Field Strategist Teams. The VP of Sales will own commercial operations, developing and driving strategic initiatives to achieve revenue growth and market expansion. The successful candidate will be a proven senior sales leader within the digital marketing industry. The ideal candidate will bring a deep understanding of digital marketing services, industry trends, and the competitive landscape, using this expertise to identify growth opportunities and tailor solutions that meet evolving client needs. 

Key Responsibilities: 

Strategic Planning and Execution: 

• Develop and execute a comprehensive sales plan and strategy to drive growth and achieve revenue targets. 

• Identify new market opportunities and develop plans to capitalize on them. 

• Collaborate with executive leadership to align sales strategies with overall business objectives. 

• Monitor market trends and competitor activities, making recommendations to adapt and improve sales and marketing strategies as necessary. 

• Develop and execute go-to-market strategies. 

Commercial Operations: 

• Monitor and analyze sales performance metrics, adjusting strategies as necessary. 

• Develop annual sales budget and revenue forecasts. 

• Provide regular comprehensive reports to the Executive Team on sales performance, market trends, and strategic initiatives. 

• Optimize resource allocation to maximize profitability. 

Leadership and Management: 

• Lead, motivate, and manage a team of sales professionals, providing coaching and mentoring to drive their success. 

• Foster a high-performance culture focused on accountability, customer satisfaction and sales excellence. 

• Build a collaborative environment among the teams, ensuring seamless communication and coordination. 

• Recruit, train, and retain top sales talent. 

• Conduct regular performance reviews and provide ongoing coaching and feedback. 

Qualifications

Qualifications: 

• Bachelor’s degree in Business, Marketing, or a related field; MBA preferred. 

• Proven experience in a senior sales leadership role, preferably within the digital marketing industry. 

• Demonstrated success in managing and scaling sales teams. 

• Strong understanding of digital marketing services and industry trends. 

• Excellent strategic thinking, problem-solving, and decision-making skills. 

• Exceptional communication and interpersonal abilities. 

• Ability to thrive in a fast-paced, results-driven environment. 

• Proficiency in CRM software and sales analytics tools. 

• Based in south Florida or willing to relocate.