What are the responsibilities and job description for the Dispensary Communications Marketing Specialist position at Sky Cannabis LLC?
Job Description
Job Description
Position : Dispensary Communications Marketing Specialist
Location : Hopewell, NJ
Key Responsibilities :
Developing and executing marketing strategies to enhance brand awareness and customer engagement
Managing social media accounts and creating engaging content across multiple platforms
Coordinating promotional events and campaigns, including email blasts, social media blasts, and in-store decorations
Utilizing SimplyBook event scheduling portal to manage event registrations and appointments
Ensuring compliance with local regulations for cannabis marketing
Managing and optimizing online presence, including Google listing and review responses, Yelp listing, Bing listing, and other relevant directories
Required Skills :
Strong written and verbal communication skills
Knowledge of cannabis industry regulations and marketing restrictions
Experience with digital marketing tools, including social media management and email marketing platforms Creativity in content creation and campaign development
Ability to analyze marketing data and adjust strategies accordingly
Qualifications :
Relevant degree or equivalent years of experience in marketing, communications, or a related field
Experience in the cannabis industry preferred
Key Performance Indicators :
Growth in brand awareness and online presence
Increase in customer engagement through social media and in-store promotions
Improvement in sales growth and event participation metrics
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