What are the responsibilities and job description for the Senior Manager, Web Growth Product Manager position at Slack?
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Job Category
Marketing & Communications
Job Details
About Salesforce
We're Salesforce, the Customer Company, inspiring the future of business with AI Data CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place.
As the Senior Manager, Web & Digital Marketing at Slack, you will define the web and content strategy by understanding our users, our products, and our platform. You will be integral in campaign audits, competitive analysis, and user research to help us build a thoughtful and strategic customer journey. You'll be responsible for driving innovation roadmaps to improve our signup conversion rates and revenue. You will partner with the marketing, design, copy, and development teams to deliver comprehensive and integrated website strategies that increase awareness, drive customer acquisition, and improve product adoption.
As an ideal candidate, you should bring a positive attitude and an insatiable curiosity to continuously improve the user experience. You are equally comfortable taking the initiative on a project as you are working in a cross-functional group. You should be able to discuss designs with your creative partners, positioning with product, optimizations with developers, leads with sales, and strategy with leadership.
Responsibilities
We are looking for an individual well-versed on strategy and execution, he / she will :
Develop User Insights
- Effectively research, journey map, storyboard, and test user experiences.
- Conduct A / B testing via Optimizely and similar tools to optimize the user experience.
- Lead, synthesize, and present user research to stakeholders and cross-functional partners.
- Use quantitative and qualitative data to back up assumptions and devise comprehensive and integrated digital strategies.
Define Strategy
Measure Success
Requirements
We're looking for someone with talent and a passion for web strategy that leads to execution and impact.
Plus
Accommodations
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Posting Statement
At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com
Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.
Salesforce welcomes all.
For Washington-based roles, the base salary hiring range for this position is $155,400 to $213,800.
For Illinois based roles, the base salary hiring range for this position is $155,400 to $213,800.
Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, benefits. More details about our company benefits can be found at the following link : https : / / www.salesforcebenefits.com
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Salary : $155,400 - $213,800
