What are the responsibilities and job description for the Web Manager position at Smoke Direct Distribution?
Job Overview
We are seeking a skilled and innovative Web Manager to oversee our online presence and enhance our digital marketing strategies. The ideal candidate will be responsible for managing our website, optimizing content for search engines, and implementing effective e-commerce solutions. This role requires a combination of technical expertise, creativity, and strategic thinking to drive traffic and improve user experience.
Duties
- Manage the overall functionality and performance of the company website.
- Conduct SEO research to identify opportunities for improving search engine rankings.
- Utilize SQL to analyze website data and generate reports on performance metrics.
- Implement e-commerce strategies to enhance online sales and customer engagement.
- Oversee SEM campaigns to maximize visibility and drive traffic.
- Develop and execute email marketing campaigns that align with business goals.
- Create compelling content that resonates with target audiences and supports conversion optimization efforts.
- Collaborate with cross-functional teams to ensure cohesive branding and messaging across all digital platforms.
- Stay updated on industry trends and best practices in web management, SEO, and digital marketing.
- Make sure all orders are shipped at the end of the day.
Skills
- Proficiency in SEO techniques and tools for optimizing website content.
- Strong research skills to identify market trends and consumer behavior.
- Experience with SQL for data analysis related to web performance.
- Familiarity with e-commerce platforms and best practices for online sales.
- Knowledge of SEM strategies to enhance online visibility.
- Expertise in email marketing tools and techniques for effective outreach.
- Ability to create engaging content that drives user interaction and conversion rates.
- Strong analytical skills to assess website performance metrics and make data-driven decisions.
- Excellent communication skills, both written and verbal, with a keen eye for detail.
Join us in this exciting opportunity to shape our online presence and contribute to our growth as a leading brand in the digital landscape.
Job Type: Full-time
Pay: $52,000.00 - $62,400.00 per year
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: In person
Salary : $52,000 - $62,400