What are the responsibilities and job description for the Performance Driven Marketing Specialist position at Snap Supplements®?
Marketing Team Overview:
The marketing team at Snap Supplements® is responsible for developing and executing marketing strategies that drive business growth and profitability. We are a collaborative, data-driven, and performance-focused team that is passionate about delivering results.
About the Role:
We are seeking a highly skilled Amazon Marketing Specialist to join our team. This role will require a data-driven approach to optimizing ad spend, refining audience targeting, and maximizing ROI. The ideal candidate will have 5 years of experience in Amazon PPC and DSP, with hands-on expertise in leveraging AMC for audience insights and advanced attribution modeling.
Responsibilities:
- Develop and Execute Amazon Advertising Strategies: Create and implement Amazon advertising campaigns that meet business objectives and drive revenue growth.
- Optimize Ad Performance: Monitor and analyze ad performance using Amazon's own analytics and other relevant tools, making data-driven decisions to optimize ad spend and improve ROI.
- Manage Amazon DSP Campaigns: Develop and execute DSP campaigns that target specific audiences and improve brand reach and conversion rates.
- Stay Up-to-Date with Amazon Trends: Continuously monitor competitors' advertising strategies and Amazon trends to maintain a competitive edge.