What are the responsibilities and job description for the Director of Production position at SoHo Experiential LLC?

Job Description

Who We Are :

At Soho Experiential, we specialize in creating unforgettable brand experiences that captivate audiences and drive meaningful connections. With over two decades of expertise in experiential marketing, we pride ourselves on bringing bold, creative ideas to life. Our team thrives on innovation, collaboration, and delivering events that exceed expectations.

From immersive brand activations to seamless event execution, we focus on crafting experiences that leave a lasting impact. Whether working with global brands or emerging businesses, we believe in the power of human connection and storytelling to inspire action.

If you’re passionate about pushing boundaries and shaping the future of experiential marketing, Soho Experiential is the place for you.

Position Title : Director of Production

Reports To : VP, Production

Job Description :

The Director of Production will lead the planning, execution, and oversight of high-impact experiential marketing events and activations. Acting as a key bridge between the creative vision and flawless execution, this role requires a strategic thinker and hands-on operator with a proven ability to manage complex projects, lead diverse teams, and deliver exceptional results.

Who You Are :

You are a visionary leader with a passion for experiential marketing and a talent for turning creative ideas into impactful events. You thrive in a fast-paced environment and possess the adaptability to manage multiple projects while maintaining attention to detail. Your problem-solving mindset and proactive approach ensure you’re always ready to tackle challenges head-on.

Key Responsibilities :

Spearhead the end-to-end production of large-scale experiential marketing events, ensuring the production team has the tools and resources to execute consistently, exceeding client expectations and driving impactful brand experiences.
Strategically design and oversee the development of a comprehensive operational plan for the production department, encompassing all logistical elements including but not limited to budgeting, travel, equipment rentals, permitting, insurance, and venue coordination, vendor sourcing and management.
Direct and elevate pre-production, production and on-site production processes, ensuring meticulous oversight during the end-to-end production cycle, while upholding the highest standards of quality, efficiency, and safety across all touchpoints.

Team Leadership & Collaboration

Provide leader and mentorship, fostering a collaborative, solution-oriented culture.

Focus on operational infrastructure to support and elevate the production team and their processes.

Partner with creative, client services, and business development teams to align event production with brand objectives and innovative strategies.

Build and manage high-performing permanent and freelance teams to ensure projects excellence.

Vendor & Budget Management

Source, negotiate, and manage vendor and contractor relationships, ensuring deliverables meet both timeline and budget requirements.

Develop, manage, and optimize detailed event budgets, ensuring cost-effectiveness while upholding quality standards.

Innovation & Strategic Growth

Drive innovation by implementing cutting-edge resources, technologies, and methods to elevate event production.

Stay informed on industry trends, best practices, and emerging technologies to continuously enhance company offerings.

Risk & Contingency Planning

Oversee risk management processes, developing contingency plans to address potential challenges and ensure seamless event execution.

Qualifications :

7 years of progressive experience in experiential marketing or event production, with at least 3 years in a leadership role.

Exceptional organizational, people and vendor management, and communication skills.

Proven track record of managing multiple large-scale projects simultaneously in a high-pressure environment.

Strong leadership skills with demonstrated experience in hiring, training, and mentoring teams.

Expertise in event budgeting, contract negotiations, and resource optimization.

Proficient in project management tools and Microsoft Office365; Keynote experience is a plus.

A creative mindset with the ability to think strategically and solve problems effectively.

Can be remote but travel will be mandatory.

What We Offer :

Competitive pay.

Comprehensive benefits including medical, vision, dental, and access to a suite of wellness programs.

A generous PTO policy including company holidays, flexible unlimited PTO days, sick days.

Opportunities to learn and grow while making an impact.

A group of people who value each other as much as the work we create.

We love our diverse workplace! Soho Experiential is an equal opportunity employer and does not discriminate based on race, color, gender, religion, age, sexual orientation, nationality or ethnic origin, disability, marital status, veteran status, or any other occupationally irrelevant criteria.

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