What are the responsibilities and job description for the Digital Analytics Specialist position at Soni?
Our growing client is adding a Digital Analytics Specialist to their team. The role involves partnering closely with national advertising and strategic partnerships teams to provide strategic insights through advanced data analytics. The ideal candidate is detail-oriented, collaborative, and eager to leverage data for informed decision-making. This person will play a critical role in optimizing advertising strategies and ensuring the accuracy of analytics in a dynamic and evolving environment.
Required Skills
- At least 5 years of experience in media and media planning, with a strong focus on digital media.
- Background in national advertising.
- Proficiency with Flashtalking AdServers.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple tasks effectively.
- Attention to detail and problem-solving capabilities.
- Creativity and adaptability in a fast-paced setting.
Preferred Skills
- Familiarity with social media advertising and associated metrics.
- Proficiency with digital media dashboards and analytics tools.
- Experience analyzing campaign KPIs, such as CTR and VCR.
- Strong knowledge of reporting processes and optimization strategies.
- Advanced Excel and PowerPoint skills.
Compensation: $110,000 - $120,000
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.
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Salary : $110,000 - $120,000
