What are the responsibilities and job description for the Community Relations Specialist position at South Central Primary Care Center?
The Community Relations Specialist will assist with the strategy of the marketing plan for South Central Primary Care Center Inc. This position will exercise of discretion and independent judgment with respect to media management, direct marketing, event marketing, and website management. This position will provide creative material, develop content, and assist with data verification and placement of advertising. The Community Relations Specialist must comply with and successfully complete all applicable federal and/or state consumer assistance training required for personnel carrying out consumer assistance functions. The individual in this position must demonstrate and maintain expertise in eligibility and enrollment rules and procedures; the range of qualified health plan options and insurance affordability programs; the needs of underserved and vulnerable populations; and privacy and security standards.
Employment Status: Salaried Employee-FSLA Exempt Status
Duties and Responsibilities:
1. Implements marketing and advertising campaigns by assembling and analyzing data and forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.
2. Keeps promotional materials ready by coordinating requirements with printing company, stocking inventory, placing orders, and verifying receipt.
3. Plans meetings and public activities by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating staff needed for the events.
4. Conduct public education activities to raise awareness about coverage options available under Medicaid, CHIP, and the Marketplace
5. Responds to telephone, written, and in-person inquiries and initiates steps to assist regarding issues relating to content or interpretation of benefits, policies and procedures.
6. Recruit targeted individuals for program participation, workshops, community meetings, surveys, and other activities by developing and distributing outreach materials, directly contacting targeted community members, networking with appropriate community organizations, and utilizing the broadcast and print media.
7. Greet customers seeking services; orient customers to and assist with a core set of self-service resources; perform initial customer screening including suitability and eligibility; provide program information; and conduct group and individual orientations.
8. Complete participant records to include eligibility documents, assessment forms, information and referral logs, volunteer and donation logs, surveys, and other records as assigned.
9. Provide participant advocacy services to assist participants in receiving needed services and to develop additional resources for services.
10. Maintain close professional relationships and liaisons with local service organizations in the target area. Make presentations regarding the services of assigned programs to ensure that appropriate referrals are made to South Central Primary Care Center programs.
11. Develop and maintain a resource file of available social service agencies and assistance providers in the target area for use in referring customers for needed services.
12. Use appropriate technology tools to accomplish job functions; understand and utilize available technology as customer service, communication, and data gathering tools.
13. Maintain files and records of individuals served, services provided, outreach activities conducted, surveys completed, and other general reporting as assigned.
14. Perform related duties as assigned by supervisor.
QUALIFICATIONS:
- Minimum of an associate degree and relevant work experience required. Bachelor’s degree in marketing, advertising, communications, or business preferred.
- Must have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media.
- Past work experience as a Community Relations Specialist or similar role
- Knowledge of traditional and digital marketing, content marketing, and social media marketing
- Excellent writing, communication, and presentation skills
- Demonstrated ability of work as a member of a team and to work effectively with other community agencies in the best interest of the participant and the center.
- Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint. Ability to utilize Desktop publishing (DTP) programs and Website Design skills required.
- A valid driver's license and reliable insured transportation required. Must have an acceptable driving record.
TYPICAL PHYSICAL DEMANDS:
Demands full range of body motion, finger dexterity sufficient to operate a computer, keyboard, photocopier, telephone, calculator, and other office equipment. Requires standing, walking, and sitting for prolonged periods of time. Occasionally lifts and carries items weighing up to 50 pounds. Requires corrected vision and hearing to normal range to record, prepare and communicate. Normal office environment with some work conducted outdoors. Requires daytime traveling. Position may require occasional evening and weekend work.
Job Type: Full-time
Pay: From $36,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Disability insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Tuition reimbursement
- Vision insurance
Schedule:
- Monday to Friday
Education:
- Bachelor's (Required)
Experience:
- advertising, digital marketing, & social media: 3 years (Required)
License/Certification:
- Driver's License (Required)
Ability to Commute:
- Valdosta, GA 31602 (Required)
Work Location: In person
Salary : $36,000