What are the responsibilities and job description for the Marketing Manager - Blockchain Solutions position at SouthBridge Executive?
About the Company : Our client is a pioneering blockchain platform specializing in decentralized finance (DeFi) solutions. They are recognized for their innovative methods in enhancing decentralized cryptocurrency trading and liquidity aggregation.Job Summary : We are looking for a passionate Marketing Manager who possesses a strong grasp of Web3 and blockchain ecosystems. In this exciting role, you will be responsible for elevating our client's brand visibility and driving user acquisition. This position blends creative marketing strategies with technical blockchain expertise.Key Responsibilities : Design and implement robust marketing strategies to promote our client's blockchain platform and DeFi offerings.Nurture and develop meaningful relationships with influential figures in the Web3 community, including media, influencers, and partner projects.Craft engaging content (e.g., blog articles, social media posts) that clearly articulates our client's value proposition to both technical and non-technical audiences.Plan and execute virtual and on-site events, such as webinars, hackathons, and conference presentations to highlight our client's technology.Assess marketing performance metrics, providing insightful reports on campaign success, user growth, and community engagement.Requirements : Bachelor's degree in Marketing, Business, or a related field. Additional education in blockchain or cryptocurrency is beneficial.At least 1 year of experience in Web3 / crypto marketing roles, demonstrating a successful track record in campaigns.Comprehensive understanding of blockchain technology, DeFi protocols, and the cryptocurrency landscape.Strong analytical abilities to interpret complex data and turn it into actionable marketing strategies.Familiarity with community management tools, analytics platforms, and blockchain-focused marketing channels.A genuine passion for innovation with the agility to thrive in the fast-paced world of Web3.This role provides a thrilling opportunity to be at the forefront of blockchain innovation, influencing the future of decentralized finance through strategic marketing initiatives. If you are enthusiastic about Web3 and excel at generating excitement around groundbreaking technologies, we invite you to apply!