What are the responsibilities and job description for the Adobe Architect (Subject Matter Expert) - Experience Platform Real-Time CDP Target/ AJO position at Sparity?
Job Details
Role: Adobe Architect (Subject Matter Expert) - Experience Platform Real-Time CDP Target/ AJO.
Location: New York; NY or Phoenix; AZ - Hybrid
Skills & Description:
Adobe Architect (Subject Matter Expert) - Experience Platform Real-Time CDP Target/ AJO.
- You will be responsible for helping to deliver and improve the end customer experience across client's digital channels, leveraging Adobe Platform as domain expertise in client business, technology stack, and data infrastructure, applying a broad knowledge base digital marketing.
- Serve as a platform expert in Adobe Experience Platform Real-Time CDP and other products (CJA, Target, AJO)
- Architect and design Adobe target technical solutions to drive multi-touch/multi-channel marketing, defined by the buyer s journey Provide deep domain expertise in technology stack, and data infrastructure, with a broad knowledge base in digital marketing.
- Strategize, architect, and document a scalable RTCDP implementation, tailored to client business needs.
- Translate business requirements into technical specifications
- Lead technical delivery; provide guidance to Data Engineers.
- Provide deep domain expertise in client business, technology stack, and data infrastructure, applying a broad knowledge base in digital marketing.
- Provide consulting and roadmap for website optimization and customized experience strategies.
- Support the implementation of proper data governance.
- Strategize, architect, and create approaches scalable CDP implementation, tailored to client business needs.
Qualifications/Requirements:
- 6-8 years' experience in digital marketing; enterprise marketing software experience preferred.
- 7 years of experience architecting and building data pipelines.
- 3 years of experience working in an agency environment; strong consulting, client-facing skills
- Hands-on experience with Adobe Experience Platform RTCDP and CJA, including creating schemas, ingesting data from a variety of sources, configuring identity resolution, and connecting destinations for activation.
- Debug, troubleshoot, and fix the configuration and integration issues.
- Experience working with cloud technologies such as Google Cloud Platform.
- Experience working with data warehouse.
- solutions such as Google BigQuery, Snowflake, etc.
- Experience with marketing automation tools a plus.
- Strong communicator with all levels of leadership, management, and staff to achieve desired outcomes and build strong alliances and relationships.
- Outstanding executive presence, presentation, and negotiation skills; the ability to inspire, engage, partner with, and influence senior leadership
- Excellent verbal and written communication skills; a great storyteller who can utilize structured arcs of communication with data, value propositions, and visualizations.
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