Director, Paid Social

Company description

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds : data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Overview

The Paid Social Director holds responsibility for the growth, management, retention, and satisfaction of a portfolio of key accounts. The ideal candidate will lead clients strategically and tactically in social marketing. The Director will also provide engagement leadership, develop senior level client relationships, and will be regarded by clients as an expert and trusted advisor. Proven account management experience in an agency environment is essential in this role.

Responsibilities

Product

• Overall control of workflow and assigned responsibilities within their group. They will oversee the progress of all projects and provide assistance, where necessary, to assure timely completion of projects.
• Ensure projects are produced completely, correctly, and efficiently.
• Set strategic principles for client social initiatives based on objectives.
• Develop action plans for achieving and measuring campaign success including determining key metrics and processes for measurement and optimization.
• Evaluate and recommend full spectrum of social alliances, including all appropriate partners, social platforms, bid and campaign management tools.
• Work with strategic planning, digital planning and outside ad agencies to ensure paid social complements all client marketing activity.
• Keep clients and agency counterparts informed on latest developments in the industry.
• Grow agency paid social business through new business wins and organic client growth.
• Involved in client and inter-agency education of paid social and will be responsible for developing intellectual capital, including best practices, case studies, and official agency points-of-view.

People

Clients

Qualifications

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range : $119,510 - $171,675 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

All your information will be kept confidential according to EEO guidelines.

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Salary : $119,510 - $171,675