What are the responsibilities and job description for the Public Relations Manager (Houston) Job at Spears Group in Houston position at Spears Group?
Job Description
The Public Relations Manager (Manager) is a professional and compelling storyteller that is pivotal in promoting, enhancing, and protecting the brand story and reputations of our diverse clientele. Manager will help support our Houston and South Texas based clients, and be responsible for creating and executing comprehensive communications programs, involving communications tactics that support the overall strategy, position, and vision of our clients, including but not limited to establishing unified multi-faceted marketing strategies, media and community outreach and crisis communications.
Responsibilities
A highly strategic communicator who can understand, synthesize, and communicate artfully about complex and nuanced topics.
Directly lead and manage comprehensive communications strategies to support client brand goals
Execute broad range of tactical public relations activities supporting overall strategic communications goals
Become an ambassador of the agency and our clients in developing relationships with media and key community groups and members
Craft compelling stories deployed via press releases, media alerts and other external communications pieces independently
Actively engage in media relations and story pitching on behalf of clients
Regularly monitor media engagement and other established marketing KPIs to optimize current tactics and find opportunities for new solutions
Work with the Creative team to provide clear and strategic direction for tactics requiring creative elements
Function as day-to-day client liaison for the agency with minimal supervision, managing the multiple facets of the client relationship including but not limited to managing internal and external timelines, resources, and budget.
Qualifications :
The ideal candidate will possess the following :
Based in Houston or surrounding area
Degree in communications, public relations or another related field
Minimum 4 years of hands-on public relations experience
Strong written and verbal communication skills
Strong management skills
Strong organizational and planning skills
Previous experience working with the media, with previous media relationships preferred
Ability to develop, maintain and promote professional and respectful working relationships with co-workers, clients, members of the media