Demo

Marketing Content Creator

Special-Lite Inc
Decatur, MI Full Time
POSTED ON 1/31/2025
AVAILABLE BEFORE 2/13/2025

We are seeking a talented Marketing Content Creator to join our team at Special-Lite Inc. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing strategies to drive business growth and engagement.

Responsibilities:

  • Content Development
  • You will develop high-quality content for social media platforms, including posts, stories, and reels, to engage our audience and increase brand awareness.

  • Capture high-quality photos and videos of our products and facilities for use in marketing campaigns.
  • Create email campaigns and automate lead nurturing processes to increase customer engagement.
  • Collaborate with our Digital Marketing Specialist to optimize our website and improve search engine rankings.
  • Contribute to the development and execution of paid digital advertising campaigns, including writing ad copy and creating visual assets.
  • Stay up-to-date with emerging digital trends and recommend strategies to leverage them effectively.
  • Analyze campaign performance and provide actionable insights for optimization.
  • Work collaboratively with internal teams to align digital marketing efforts with broader company goals.

Qualifications:

  • You are currently pursuing a degree in Marketing, Communications, Digital Media, or a related field.
  • You have experience with social media platforms, email marketing tools, CRM platforms, and analytics.
  • You possess strong writing, communication, and organizational skills.
  • You have creativity and a strong visual sense.
  • Experience with photography, video production, and editing tools is an asset.
  • You are proficient in Canva, Adobe Creative Suite, or similar tools.
  • A portfolio showcasing prior projects is highly encouraged.

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