What are the responsibilities and job description for the Technical Marketing Manager position at Spectra Logic?
JOB TITLE: Technical Marketing Manager
LOCATION: Hybrid in Boulder, Colorado (3 days per week in office - Tuesday, Wednesday & Thursday)
JOB TYPE: Full Time, Exempt
OVERVIEW:
Spectra Logic, a leader in data management and storage solutions, is seeking a Technical Marketing Manager to create compelling, high-impact technical marketing materials. This role will be pivotal in enhancing brand awareness, enabling sales, and educating IT professionals, value-added resellers, and strategic partners. The ideal candidate will bridge technical knowledge with marketing expertise to communicate complex storage solutions in an engaging and effective manner.
WHAT YOU WILL BE DOING:
- Sales Enablement: Create compelling technical collateral that empowers sales and partner teams, including battle cards, solution briefs, and competitive analysis.
- Go-to-Market Collaboration: Partner with product management to craft messaging frameworks, ensuring product positioning aligns with customer needs.
- Long-Form Content Creation: Conceptualize, research, and produce high-quality technical content, including white papers, case studies, technical blogs, reference architecture, web copy, presentations, video scripts, and customer success stories.
- Customer Storytelling: Translate real-world customer experiences into compelling narratives that reinforce Spectra Logic’s value proposition and market leadership.
- Thought Leadership: Contribute to Spectra Logic’s industry influence by publishing technical blog posts, speaking at events, and developing expert-level content on data management trends.
- Content Management & AI Integration: Utilize AI tools to accelerate content development, manage digital assets, and enhance marketing content accessibility and usability.
YOUR EXPERIENCE INCLUDES:
- 10 years of experience in technical marketing within an information technology field. Strong knowledge of storage, cloud computing, or data lifecycle management is highly desirable. Sales engineering/solutions architecture experience is a plus.
- Bachelor’s degree in Marketing, Computer Science, Communications, Journalism, or a related field.
- Demonstrable success developing presentations, long- and short-form technical content. Please be prepared to provide non-confidential samples of your work.
- Strong storytelling and messaging skills, with the ability to simplify complex technical concepts for diverse audiences.
- Ability to translate technical capabilities into customer-focused value propositions.
- Public speaking experience and ability to present technical concepts effectively to both technical and non-technical audiences.
- Self-driven, proactive, and highly organized with strong project management skills.
COMPENSATION:
Base salary range: $160,000 - $180,000 annually. While this salary range is a good faith and reasonable estimate, a candidate’s actual salary will be competitive based on a variety of factors including the candidate’s knowledge, skills, experience and location. In addition, this position is eligible to receive incentive compensation based on contribution, company performance, and/or individual results achieved. Stock options may also be granted.
BENEFITS:
Spectra provides a casual work environment and a compensation structure that rewards contribution and hard work. Our comprehensive benefits package includes:
- Medical, dental, and vision insurance
- 401K with matching
- Health Savings Account (HSA) and Flexible Spending Account (FSA) options
- Short-term and long-term disability insurance
- Employee Assistance Program
- Paid vacation, holidays, and sick time
- Educational reimbursement
- Hybrid work options
WHY SPECTRA?
Located in the foothills of the Rocky Mountains in Boulder, Colorado, Spectra is an entrepreneurial, private company with more than 40 years of proven success preserving, protecting and defending the world’s data. Spectra offers a challenging, flexible and creative work environment. Our culture is one that drives personal opportunity and advancement and rewards high performance while maintaining a high-quality work-life balance.
Applications will be accepted until February 28th, 2025 and may be extended as needed.
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Salary : $160,000 - $180,000
