What are the responsibilities and job description for the Head of Communications position at Spring Education Group?
Role Overview
The Vice President of Marketing and Communications will be responsible for driving both new student acquisition and existing student retention/re-enrollment. This individual will work cross-functionally to deliver a complete marketing program, implement a new customer relationship management tool, and build an internal communications platform. The successful candidate will foster meaningful relationships with stakeholders, including parents, employees, and community partners, and lead the creation and management of both internal and external communications across multiple channels.
Key Performance Indicators
Responsibilities
The Vice President of Marketing and Communications will be responsible for:
The Vice President of Marketing and Communications will be responsible for driving both new student acquisition and existing student retention/re-enrollment. This individual will work cross-functionally to deliver a complete marketing program, implement a new customer relationship management tool, and build an internal communications platform. The successful candidate will foster meaningful relationships with stakeholders, including parents, employees, and community partners, and lead the creation and management of both internal and external communications across multiple channels.
Key Performance Indicators
- Develop and execute a comprehensive communication strategy that aligns with organizational goals.
- Lead the creation and management of both internal and external communications across multiple channels.
- Drive the development of innovative enrollment strategies that integrate communications, marketing, and grassroots outreach to attract and retain students.
Responsibilities
The Vice President of Marketing and Communications will be responsible for:
- Developing and executing a comprehensive communication strategy that aligns with organizational goals.
- Fostering meaningful relationships with stakeholders, including parents, employees, and community partners.
- Leading the creation and management of both internal and external communications across multiple channels.
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