Marketing Associate -Springhill Suites and Element Colorado Springs

Marketing Associate:

This position aims to support the marketing initiatives of Springhill Suites Element Hotel, its restaurants, and other property outlets. It offers a fast-paced learning environment with direct oversight and influence over marketing actions. You will gain a comprehensive understanding of both digital and traditional marketing, with a particular emphasis on their application in the hospitality and food and beverage industries.

Direct Supervisor: General Manager

Marketing Associate Job Duties:

Develop a deep understanding of the brand voices of Marriott, Hotel Equities, and Lumen8, as well as their blended family of brands, to enhance brand awareness and ensure consistency with both internal and external audiences.

Implement marketing and communications initiatives aligned with our marketing plan; contribute to preparing year-end marketing and communications plan and objectives.

Design presentations, marketing collateral, advertisements, etc. that adhere to company brand standards and update information as needed to ensure marketing materials are relevant and up to date.

Maintains the company website for accuracy and relevance.

Assists in managing Springhill Suites and Element social media strategy i.e. Facebook, LinkedIn, Instagram, and Google Business listing, and makes recommendations for how to enhance strategy.

Consistent engagement with social media channels, including direct message and comment responses

Uses media and communications to build, maintain, and manage the reputation of our clients aligned with our public relations strategy.

Draft press releases, as needed, adhering to Hotel Equities’ and/or hotel franchisee’s brand standards.

Collect, analyze, and summarize budgets vs. expenses to assist with managing department budget.

Manages promotional materials by coordinating requirements; inventorying stock; placing orders; and verifying receipts.

Supports field Sales staff by becoming familiar with brand marketing guidelines knowledge, new product information, and market trends.

Manages and maintains contact distribution lists for key stakeholders, critical to maximizing marketing/ communications efforts.

Research competitive tools and do routine product comparisons by identifying and evaluating product characteristics, and pricing.

Plan events such as hotel functions, meetings, tradeshows, and more.

Office management skills, including shipping and inventory management, are required to help oversee the daily operations at the hotel.

Taking ownership of accomplishing new and different requests; exploring opportunities to add value or enhance processes and deliverables.

Consistent engagement with social media channels, including direct message and comment responses

Photograph and document hotel and restaurant events and activations.

Specific Job Knowledge, Skill, and Ability:

The individual must possess the following knowledge, skills, and abilities and be able to communicate and be able to demonstrate, and perform the essential functions of the job, with or without reasonable accommodation.

Excellent oral and written communication skills.

Excellent organizational skills and manage time well.

Ability to work well under time constraints to meet deadlines.

Strong interpersonal skills and understanding of professional ethics, decorum, and social skills.

Proficient in the use of Microsoft Office.

Experience with copywriting and designing marketing materials.

Experience with marketing computer software and online applications (e.g., CRM tools, Online analytics, and Google Adwords.)

Experience with design tool applications (e.g. Canva, Adobe Suite)

Experience analyzing marketing data and generating analysis reports.

Advanced knowledge of social media.

Ability to collaborate.

Ability to work weekends, holidays, and nights.

Physical Requirements:

Frequency Key: Rare, Occasional, Frequent or Constant. For lifting enter estimated lbs. at 10, 25, 50, or 50

Physical Activity Frequency Sitting: Constant

Walking Climbing Stairs: Occasional

Crouching/Bending/Stooping: Occasional

Reaching: Frequent

Grasping: Occasional

Pushing/Pulling: Occasional

Near Vision: Constant

Far Vision: Constant

Hearing: Constant

Talking: Constant

Lifting/Carrying (lbs.) Occasional up to 25 lbs.

Travel: Rare

Qualification Standards of Education:

High School Diploma or Equivalent

Preferred degree in Marketing, Advertising, or related field

Desired Software Proficiencies:

Microsoft Products: Outlook, Word, PowerPoint, Excel, Publisher & SharePoint, Adobe InDesign, Photoshop & Acrobat, Canva, Mainstream Social Media Platforms, Google Suite of products.

This Job description reflects the company’s current assignment of essential functions to this specific position. The description is not intended to detail every aspect of the position. The company has the right to assign additional duties to this position or change or eliminate such duties and responsibilities at any time.

Job Type: Full-time

Pay: $18.00 - $20.00 per hour

Benefits:

• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Weekends as needed

Work Location: In person

Salary : $18 - $20