Membership Director - Member Service

The Director of Membership Sales & Engagement is responsible for developing and implementing sales strategies and plans which fulfill Association strategic plan goals and objectives.  The incumbent conducts analysis and develops and manages large corporate account relationships.  The incumbent provides leadership for day-to-day Association sales operations while leading the Member Engagement team at the Emilson Branch.  This position contributes to overall Association profitability.   

CORE EXPECTATIONS: 

SALES ANALYSIS, STRATEGIES AND MANAGEMENT  

• Analyzes market data to develop, recommend and implement a strategic sales plan for membership which meets established Association goals and objectives. Drive increased membership sales through the creation and implementation of sales strategies and closing techniques. Develops and manages corporate account relationships and strategies. Establishes sales goals and sets the direction for the sales team. Partners with the Membership Service team to drive service and identify cross selling opportunities.   

STAFF ENGAGEMENT & DEVELOPMENT  

• Hires, trains, develop and coach a sales management team which achieves established Association goals and objectives. Works with Training and Development to identify and implement training needs which enhances sales skills, as needed.   

MEMBERSHIP ENGAGEMENT & DEVELOPMENT  

• Building relationships with and among families and members, responding to inquiries and solving problems.  Creates a supportive community environment, recruits and engages new families, and connects families to the YMCA’s cause.     

BUDGET & FINANCIAL MANAGEMENT  

• Develops & Manages to the sales budget   

FACILITY MANAGEMENT  

• Works with branch staff to provide program facilities for members that are safe, clean, adequately equipped, well maintained, and attractive.   

VOLUNTEER DEVELOPMENT  

• Supports volunteer initiatives   

FINANCIAL DEVELOPMENT   

• Assists in YMCA fund raising activities/events   

COMMUNITY INVOLVEMENT & SUPPORT  

• Engages and builds collaborative relationships with community organizations. 

YMCA COMPETENCIES - TEAM LEADER 

• Mission and Community Oriented – Reinforces YMCA values within the organization and community and develops strategies to ensure staff and volunteers reflect it. Implement effective systems to develop volunteers at program, fundraising and policy leadership levels.  

• People Oriented – Builds partnerships and collaborations; communicates for influence to attain buy-in and support for goals. Provide tools and resources for the development of others.   

• Results Oriented – Assigns clear accountability, ensures execution of plans, secures resources and support for philanthropic endeavors, integrates multiple thinking processes to make decisions and institutes sound accounting procedures and financial controls. Involve members and community in the development of programs and activities.  

• Personal Development – Anticipates challenges that can delay personal growth, fosters a learning environment embracing diverse abilities and approaches, and creates a sense of urgency and positive tension to support change.