What are the responsibilities and job description for the Digital Marketer position at ST Engineering iDirect?
Overview
ST Engineering iDirect continues to fuel its engineering growth and seeks an innovative, creative Digital Marketer who is ready for the challenges, responsibilities, and rewards that come with working in a high-energy, fast-paced environment. ST Engineering iDirect is dedicated to providing next-generation solutions for broadband IP networking via satellite networks. As the leading innovators in this new space, our diverse and talented team of Internet, satellite, and telecommunications professionals continues to break new ground and create significant opportunities for network operators, service providers and resellers, and corporate networking professionals. The Digital Marketer will support digital marketing efforts across various marketing channels for ST Engineering iDirect.
Responsibilities
- Design and create Sharepoint-based employee blog posts and keep the internal blog up-to-date with the latest posts. Update page designs and layout when needed
- Utilize Marketo to design, build and execute emails, newsletters and nurturing engagement programs
- Assists with updates on specific ST Engineering iDirect’s digital assets which may include websites, external and internal blogs, microsites, campaign landing pages, social media pages and video channels; may provide input for future development
- Utilize Google Analytics, Marketo, and ShowPad for analytical reporting
- Keeps employee email database up-to-date
- Ensure daily inquiries and leads are properly input to Salesforce.com and correctly assigned to sales
- Assist with designing, resizing or updating email banners, social media and website graphics
- Assists in development of any new digital asset, website, portal, landing page, engagement program
- Executes job responsibilities to produce high level of results in accordance with corporate and department goals
- Performs other duties as assigned
Qualifications
- Bachelor’s degree (B.S. or B.A.) from accredited four year college or university in Marketing, Communication, or related field and 3 years’ experience
- Prior experience working in satellite communications, technology, or telecommunications environments or equivalent is preferred
- The ideal candidate is detail-oriented, an overachiever, motivated by exceptional design, knowledgeable about digital marketing trends, committed to personal growth, and driven to impact the company's success
- Superior organizational and multi-project management abilities
- Meticulous attention to detail and quality control
- Self-directed work style
- Strong communication skills
- Commitment to continuous learning and professional development
- Strong understanding of digital management and digital marketing strategies.
