What are the responsibilities and job description for the Market Expansion Ambassador position at St. Julian?
Join Our Team as a Brand Ambassador for St. Julian Winery & Distillery!
📍 Western Michigan area – Grand Rapids base with travel as far north as Cadillac/Traverse City and as far south as Benton Harbor/Niles, covering all areas in between.
Are you an experienced sales professional with a proven track record of cold calling and working with distributors? Do you thrive in a fast-paced environment where relationship-building and market expansion go hand in hand? If so, we have an exciting opportunity for you to grow Michigan’s oldest and most beloved winery in Western Michigan!
About Us
At St. Julian Winery & Distillery, we have been crafting award-winning wines, spirits, and ciders for over 100 years. As Michigan’s oldest and largest winery, we take pride in our deep-rooted tradition and forward-thinking innovation. We partner with local farmers and distributors to bring the highest quality products to market, and we are looking for a dynamic professional to help expand our reach in West Michigan.
Your Role
We are seeking a sales-driven, results-oriented professional with cold calling experience and a strong background in working with retailers and distributors. As a Brand Ambassador, you will be the face of St. Julian Winery & Distillery in the Western Michigan market, helping grow our brand through strategic sales efforts, distributor partnerships, and consumer engagement.
What You Will Do
✅ Drive Sales & Market Growth – Proactively cold call and sell St. Julian products to independent retailers, chain accounts, and other key locations.
✅ Build & Strengthen Relationships – Cultivate long-term connections with retailers, distributors, and sales reps to ensure ongoing support and brand presence.
✅ Maximize Distribution Success – Work closely with distributors to ensure proper product placement, inventory management, and promotional execution.
✅ Be a Brand Champion – Share the St. Julian story with enthusiasm, educating retailers and consumers about our products.
✅ Host Tastings & Events – Engage customers through in-store tastings, promotional events, and other brand-building activities.
✅ Gather Market Insights – Monitor trends, identify new opportunities, and report on sales performance.
Who We Are Looking For
🔹 Cold Calling Expert
– Must have a strong background in cold calling and sales prospecting.
🔹 Experienced with Distributors – Previous experience working with distributors and understanding how to navigate relationships is required.
🔹 Sales-Driven & Competitive – You have a proven track record of meeting or exceeding sales targets.
🔹 Relationship-Builder – You thrive on building lasting partnerships with retailers and distributors.
🔹 Highly Motivated & Independent – You take initiative, manage your time well, and excel in an autonomous role.
🔹 Strong Communicator – Excellent verbal and written communication skills are essential.
🔹 Local & Flexible – Must be willing to travel regularly within the Western Michigan area.
Why Join Us?
🍷 Be Part of a Legacy
– Represent a brand with over 100 years of history and a growing future.
🚗 Mileage & Expense Reimbursement – We support you on the road.
💰 Competitive Compensation – Includes medical, dental, vision, 401K, and life insurance.
🎉 Engaging Work Environment – Every day offers new opportunities to connect, sell, and grow the brand.
📈 Career Advancement – We provide growth opportunities within the company.
🍷 Employee Discounts – Yes, that includes wine & spirits!
Join Our Team!
📩 Apply now to become a Brand Ambassador for St. Julian Winery & Distillery!
